Adam Kos Apple yakazivisa zviri pamutemo mibairo yayo ye1st fiscal quarter ya2022, iyo inosanganisira mwedzi yaGumiguru, Mbudzi naZvita gore rapfuura. Iyi ndiyo nguva inonyanya kukosha yegore, nokuti Krisimasi inowira mairi, uye naizvozvowo kutengesa kukuru. Ndezvipi zvinhu zvishanu zvinonakidza zvakaunzwa nechiziviso ichi?
$123,95 bhiriyoni
Vaongorori vaive netarisiro huru uye vakafanotaura rekodhi kutengesa uye purofiti yekambani. Asi Apple pachayo yakayambira pamusoro peruzivo urwu nekuti yaifungidzira kuti yaizokanganisika nekucheka kwekupa. Pakupedzisira, akasimudza zvakanaka. Yakashuma rekodhi kutengesa kwemadhora 123,95 bhiriyoni, 11% gore-pa-gore kuwedzera. Iyo kambani yakazotaura purofiti yemadhora 34,6 bhiriyoni uye yaiwana pachikamu chemadhora mazana maviri nemakumi maviri. Vaongorori vakafungidzira, kuti kukura kuchava 7% uye kutengesa kuchava 119,3 mabhiriyoni emadhora.
Zvinogona kudaro kufarira iwe
Vratislav Holub 1,8 bhiriyoni inoshanda zvishandiso
Munguva yekufona kwekambani, CEO Tim Cook uye CFO Luca Maestri vakapa gadziriso pahuwandu hweanoshanda Apple zvishandiso pasi rese. Iyo kambani ichangoburwa nhamba yemidziyo iri kushandiswa inonzi 1,8 bhiriyoni, uye kana Apple ikakwanisa kukura zvishoma muna 2022 kupfuura zvayakaita mumakore mashoma apfuura, inogona kudarika mabhiriyoni maviri emidziyo inoshanda gore rino. Maererano neUS Census Bureau kubva 1/11/2021, 7,9 bhiriyoni vanhu vaigara paNyika. Saka zvinogona kutaurwa kuti anenge munhu wese wechina anoshandisa chigadzirwa chekambani.
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Kusimuka kweMacs, kudonha kwePads
Apple haisati yataura kutengesa kweyuniti yechero zvigadzirwa zvayo kwenguva yakareba, asi inoshuma kuparara kwekutengesa nemapoka avo. Saizvozvo, muchikamu chekutanga chemari cha1, zviri pachena kuti kunyangwe iyo iPhone 2022 yakanonoka, iwo gumi nematatu emhando dzakasvika nenguva hadzina kunyanya kurova mukutengesa. Vakakura "chete" ne12%. Asi Mac makomputa akaita zvakanaka kwazvo, achipfura chikamu chechina chekutengesa kwavo, vashandisi vari kutangawo kushandisa mari yakawanda pamasevhisi, ayo akakura ne13%. Nekudaro, iPads dzakaona kudonha kwakakosha.
Kupatsanurwa kwemari nechikamu chechigadzirwa:
- iPhone: $71,63 bhiriyoni (kukwira 9% gore-pamusoro-gore)
- Mac: $ 10,85 bhiriyoni (kukwira 25% gore-pamusoro-gore)
- iPad: $ 7,25 bhiriyoni (pasi 14% gore-pamusoro-gore)
- Zvipfeko, imba uye zvishongedzo: $ 14,70 bhiriyoni (kukwira 13% gore-pamusoro-gore)
- Sevhisi: $ 19,5 bhiriyoni (kukwira 24% gore-pagore)
Kudzikiswa kwekutengesa kunodhura Apple $ 6 bhiriyoni
Mubvunzurudzo ye Financial Times Luca Maestri akati kuderedzwa kwekupihwa panguva yeKisimusi isati yasvika kunodhura Apple inodarika mabhiriyoni matanhatu emadhora. Uku ndiko kuverenga kwekurasikirwa, i.e. mari iyo kutengesa kwaizova kwakakwirira, iyo yaisagona kuwanikwa nokuti pakanga pasina chinhu chekutengesa kune vatengi. Iyo kambani inotarisira kuti kurasikirwa kuvepo muQ6 2 zvakare, kunyangwe vachifanirwa kunge vatodzikira. Mushure mezvose, zvine musoro, nokuti kutengesa pachavo kwakadererawo.
Maestri akatsanangurawo kuti Apple inotarisira kuti kukura kwayo kwemari kunonoka zvakanyanya muQ2 2022 zvichienzaniswa neQ1 2022 nekuda kwekuoma kwegore-pamusoro-gore kuenzanisa. Izvi zvinokonzerwa nekuvhurwa kwekupedzisira kweiyo iPhone 12 nhevedzano muna 2020, iyo yakashandura chimwe cheichi chinodikanwa kuenda kuchikamu chechipiri cha2021.
Zvinogona kudaro kufarira iwe
Pane mukana mukuru mune metaverse
Munguva yeApple's Q1 2022 mihoro yekufona nevaongorori uye vanoisa mari, Apple CEO Tim Cook akataurawo nezve iyo metaverse. Mukupindura kumubvunzo kubva kuMorgan Stanley muongorori Katy Huberty, akatsanangura kuti kambani inoona "chaiyo huru inogona munzvimbo ino."
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“Isu tiri kambani inoita bhizinesi munyaya dzekuvandudza zvinhu. Isu tiri kugara tichiongorora matekinoroji matsva uye ari kusimukira uye iyi inzvimbo yatinofarira zvikuru. Tine zviuru gumi nezvina zveARKit-powered apps muApp Store izvo zviri kupa zvinoshamisa AR zviitiko kumamirioni avanhu nhasi. Isu tinoona kugona kukuru munzvimbo ino uye tiri kuisa mari yedu zviwanikwa, " Cook akadaro. Mukupindura mumwe mubvunzo nguva shoma gare gare, akatsanangura kuti apo Apple inosarudza nguva yekupinda mumusika mutsva, inotarisa pamharadzano yehardware, software nemasevhisi. Kunyange asina kutaura chero zvakatsanangurwa, akataura kuti kune zvingori nzvimbo idzo Apple "inopfuura kufarira."
Uku ndiko kuverenga kwekurasikirwa, i.e. mari iyo kutengesa kwaizova kwakakwirira, iyo yaisagona kuwanikwa nokuti pakanga pasina chinhu chekutengesa kune vatengi.
Ichokwadi chokuti kutengesa kwaizova kwakakwirira hakusi kurasikirwa. Izvi hazvina kunyatso kunyorwa...