Petr Škuta Pakupera kwaApril, vanoisa mari vanozogara vachidzidza nezvekuita kwemari kweApple kwekota yekupedzisira. Uye imwe yemishumo ichanetsawo App Store, iyo iri kusangana nekudzikira kwenhamba kekutanga kubvira 2015. downloaded applications. Zvisinei, kuongororwa kwemigumisiro kunoratidza kuti izvi hazvisati zvichireva kuderera kwemari.
Zvinogona kudaro kufarira iwe
Amaya Toman Chirevo ichi chakagadzirirwa nekambani inoremekedzwa Morgan Stanley, iyo yakagoverwa pa Twitter nemupepeti weCNBC Kif Leswing. Kutsvaga kunonakidza kune zvine chekuita nemhedzisiro yeApp Store manejimendi. Muchikamu chekutanga che2019 (kota yechipiri yeApple), iri kusangana nekudzikira mushure menguva refu.
"Kekutanga kubva kukota yekutanga ye2015 (ndiko kure kumashure munhoroondo sezvo tichine data), nhamba dzekurodha dzeApp Store dzakadonha ne5% gore negore."
Kunyange vatengesi vakanyatsocherechedza, kuongorora hakusati kwapera. Mari inowanikwa kubva kuApp Store haina kubatana nehuwandu hwezvikumbiro zvakadhawunirodha. Zvimwe zvinhu zvinouya, kunyanya mumakore achangopfuura. Huwandu hwekudhawunirodha chete hautauri chero chinhu nezve mashandisiro akanyanya vashandisi kushandisa application.
Uye apa ndipo panopinda zvimwe zvikamu zvemari muequation, senge-in-app microtransactions kusanganisira kunyoreswa nguva dzose. Mamiriro ezvinhu anotaridzika zvakanaka kubva pakuona uku, zvisinei nekuti makambani makuru akadai seNetflix kana Spotify akabvisa sarudzo yekunyorera kushumiro zvakananga kubva pachikumbiro.
Mukuwedzera, masevhisi anotungamirwa nekunyorera anokura. Mushure mezvose, Apple iri kubheja ramangwana rayo pavari, uye chikamu gore rino tichaona, semuenzaniso, Apple TV +, Apple Arcade uye Apple News + yatoshanda muUS neCanada.
Mitambo inokwidza mari yeApp Store
Mari yekota kubva kumasevhisi aya inofungidzirwa kusvika pamabhiriyoni gumi nerimwe nemazana mashanu emadhora. Ndiko 11,5% gore-pamusoro-gore kuwedzera uye kubudirira, kunyangwe kushaikwa kufanotaura kwe17 bhiriyoni. Pamusoro pezvo, masevhisi anofanirwa kubatsira mukukura kwemari yeApple munguva refu uye kuramba ichikura muna 11,6.
Izvo zvakare zvinonakidza zvikuru kuti App Store yakatonga chikamu chemitambo kwenguva yakareba. Ndichiri paMac yaive chikamu chakaregeredzwa zvachose, kunze (2010 uye Keynote, pakaziviswa Steam yeMac OS X), paIOS Apple yakagara yakazvipira kwairi.
Simba rekutamba rakaratidzwa zvakanyanya mumisika yeAsia, uko hurumende yeChina yakadzoreredza kubvumidzwa kwemarezinesi emitambo mitsva. Saka, mazita akadai seFortnite, Call of Duty kana PUBG akaenda kuApp Store ikoko, iyo yakatsigira kukura neinopfuura 9% nekuda kwemukurumbira wavo.
Uyezve, vaongorori vanofungidzira kuti mukana wechikamu ichi hausati wapera. Mukupedzisira, kudzikira kwezvikumbiro zvakadhawunirodha zvinogona kunge zvisina kukanganisa pamari kubva kuApp Store zvachose.
Kunobva: AppleInsider
Uye chii chandiri kushamisika? 1. Kubvisa App Store kubva iTunes kwaiva kukanganisa kukuru. 2. Chitoro cheApp chinowedzera kuzara neshanduro itsva yega yega yeIOS.