Apple ndiyo inonyanya kukosha kambani munyika. Kechishanu.

Gore rega rega, Interbrand inoburitsa list, pane mazana emakambani anokosha zvikuru pasi rose aripo. Nhamba yekutanga munzvimbo iyi haina kuchinja kwemakore mashanu, sezvo yakatongwa neApple kubva 2012, ine kutungamira kwakakosha pamusoro penzvimbo yechipiri, uye kusvetuka kukuru kuchienzaniswa nevamwe kudzika pasi rondedzero. Pamakambani ari muTOP 10, Apple yakakura zvishoma mugore rapfuura, asi kunyangwe izvo zvaive zvakakwana kuti kambani irambe ichitungamira.

Interbrand yakaisa Apple panzvimbo yekutanga kunyanya nekuti vakafungidzira kukosha kwekambani pa184 bhiriyoni emadhora. Panzvimbo yechipiri yaive Google, iyo yaive yakakosha pamadhora 141,7 bhiriyoni. Microsoft ($80 bhiriyoni), Coca Cola ($70 bhiriyoni) yakatevera nekusvetuka kukuru, uye Amazon yakatenderedza mashanu epamusoro aine kukosha kwe65 bhiriyoni. Kungori rekodhi, panzvimbo yekupedzisira pane Lenovo ine kukosha kwe4 bhiriyoni.

Panyaya yekukura kana kudzikira, Apple yakavandudzwa neasina kusimba matatu muzana. IN ranking zvisinei, kune vanosvetuka vakatovandudza nemakumi ezana kubva muzana gore negore. Muenzaniso unogona kuve kambani yeAmazon, iyo iri pachishanu uye yakagadziridzwa ne29% zvichienzaniswa negore rapfuura. Facebook yakatoita zvirinani, ichipedzisa yechisere, asi ine kukosha kwekukura kwe48%. Ichi chaive chigumisiro chakanakisisa pakati pevatori vechikamu. Pane zvinopesana, akarasikirwa zvikuru aive Hewlett Packard, akarasikirwa ne19%.

Iyo nzira yekuyera kukosha kwemakambani ega inogona kunge isingaenderane zvachose nemamiriro chaiwo. Vanoongorora kubva kuInterbrand vane nzira dzavo dzavanoyera nadzo makambani ega ega. Ndosaka $184 bhiriyoni ingaite senge yakaderera kana paine hurukuro mumwedzi ichangopfuura kuti Apple inogona kuve kambani yekutanga pasirese kukosheswa patiririyoni yemadhora.

Kunobva: cultofmac