Vhara shambadzo

Apple yakaburitsa Apple yake yekutanga Watch mu2015 uye anga achimhan'ara kambani yeSwitzerland panguva imwe chete kubva ipapo Swatch. Isu munguva pfupi yapfuura takadzidza mutongo nezve sirogani yaSteve yakakurumbira Mabasa, iyo, zvisinei, yakashandiswawo naTim pakuratidzwa kwewachi dzekambani kubika- "Chimwezve chinhu"Swatch nekuti anoda kunyoresa mutsara uyu uye Apple pamwe haigone kuita chero chinhu nezvazvo. 

Tongai Ian Purvis neMuvhuro akati kuedza Swatch kunyoresa mutsara uyu zvingangoreva kuedza "kutsamwisa" Apple, asi pakupedzisira akasarudza kuti teknolojia hofori kubva Cupertino hapana chaanogona kuita kudzivirira kambani yeSwitzerland kuita kudaro. Panguva imwe cheteyo, mutongi weBritain akawedzera kuti mutongo wapfuura wedare wakadaro "zvinangwa zvevanhu Swatch akayambuka mutsetse pakati pekushandiswa kwakakodzera uye kusina kufanira kwechiratidzo", akanga asina kururama.

Mumwezve

gupa siyana 

Kupokana uku kwakamuka nekuunzwa kweApple Watch muna 2015, apo Apple yakaedza muBig Britain nyoresa trademark iWatch, asi kuedza kwake kwakarambwa nechikonzero chekuti zita iri rakanga rakada kufanana nerekambani Swatch, iyo yaitova nepassword yakanyoreswa iSwatch.

Swatch

Dai taizotambira mapoinzi, Swatch nad Apple zvinotungamirira zvakajeka. Atova makore maviri apfuura munyika yake Switzerland akakunda mudare maererano nekushandiswa kusingatenderwi kwe sirogani "Tick ​​zvakasiyana", iyo yakanga yakafanana nayo zvinoshamisa Apple mukutaura "Funga zvakasiyana". Nekudaro, iyo Swiss Federal Administrative Court yakatonga kuti inogona kuramba ichiishandisa uye kuti haifanirwe kudaro Apple usabhadhara faindi. Mugadziri wewachi yeSwitzerland akaisa sirogani iyi pane yayo modhi yewachi Bellamy, iyo ine Visa NFC chip uye inogona kushandiswa kubhadhara pasina kubata. Vakatouya kumusika vasati vatanga maApuro Watch.

funga

Panguva iyoyo, Apple inonzi haina kupa magwaro akakwana sedziviriro yekuti mushandirapamwe wayo wekushambadzira, wakaitika pakutanga kwezana ramakore rechi20, wakabatana naye. Uye izvo zvichangobva kuitika. Chirevo "chimwezve chinhu", Izvo Jobs yakashandiswa zviitiko zvisati zvapera Apple kuchikurudzira chimwe chiziviso chinokatyamadza, icho chinotangira kubva kune manyepo eTV anoongorora kubva munhevedzano Columbus, mutongi akadaro mumutongo wake Purvis. Saka hazvisi zvakananga ne Apple yakabatana, uye kana asina kuinyoresa, chero ani zvake anogona.

Anobata mashanga anonyura 

Kana isu taizotamba nemari, Apple inotungamira pano. Apple yake Watch iwo mawachi anotengeswa zvakanyanya pasirese, zvisinei nekukamurwa kwechikamu kuita smart uye "mbeveve". Maererano nekuongorora kwesangano Pamusoro Avalon, iyo inofunga nezvehuwandu kusvika Zvita 2020, patova nevanopfuura mamirioni e100 avo munyika. Nekudaro, chirevo chinotaura kuti kutengesa kwavo hakusi kuzodzikira uye panosvika 2022, kutengesa kwavo kunotarisirwa kudarika nhamba yemakomputa anotengeswa nekambani.

Avalon

Kambani yeSwatch haina kuchembera, yakavambwa muna 1983 mukupindura dambudziko re "quartz" renguva iyoyo, mawachi akachipa echiJapan anofambiswa nebhatiri aive achizadza musika weSwitzerland. Panguva iyoyo, kugadzira wachi dzechinyakare (zvichireva mabhureki anoshandisa mawochi emuchina) kwaive nenguva yakaoma, izvo zvakakonzera kubhuroka kwezviuru zvevagadziri vewachi dzeSwitzerland mukati memakore gumi. Swatch Boka, ndiko kuti, kambani ine vamwe vakati wandei, yava kuonekwa seyakakura kugadzira mawachi emhando yepamusoro (ikozvino zvakare ane simba rebhatiri) pasi rose. Asi zvinosanganisira mazita akadai Omega, Longines, Tissot, Certina, Hamilton nevamwe. Mawachi ane mavara emakambani aya anowirawo muhuwandu.

Saka zvine musoro kuti Swatch kuyedza kudzikisira kutengesa kweApple neimwe nzira Watch, uye kuti anoda kuderedza kuziva kwevanogona kutenga wachi kuti chero smartwatches kubva kumugadziri uyu anotovapo. Asi Apple Watch vane dambudziko rimwe guru - ndeyemagetsi evatengi. Denda razvino coronavirus saka, inopa vanhu vazhinji avo vaimbove vasina kana kutarisa mawachi emuchina nzvimbo yekugonesa mari. Zvinozivikanwa kuti vanhu vanochengetedza mari yavo mu "mattress", kwavasingawani chero kufarira. Mechanical wachi kubva kune mamwe makambani (kazhinji Rolex) anogona zvakare kutorwa semari ine pundutso, iyo inogona kudzoka nemari yakakodzera mune ramangwana. Asi izvo hazvife zvakaitika neApple Watch, zvisinei kuti unotenga zvakasiyana siyana. 

Zvinoenda neimwe nzira zvakare 

Pamusoro pekuzivikanwa kweApple Watch iwe haugoni kungokanda matope, asi iwe unogonawo kubatsirwa nawo. Swiss mugadziri H. Moser & Co. mushure mezvose, inopa huwandu hwewachi kubva munhevedzano Swiss Kuna P Watch, iyo inenge ichibva kuApple dhizaini Watch inobuda yakananga kunze. Mune zvigadzirwa zvekusimudzira, iye zvakare anodhonza kubva kune yake modhi, nekuti haufanire kubhadharisa mekiniki kufamba kwake uye wachi iyi ichagara iwe kwezvizvarwa. Iwe haungafarire mutengo wavo, unodarika CZK 650.

Nekudaro, akawanda uye akawanda emhando yepamusoro ari kushandisa "smart" mhinduro. Semuenzaniso, iyo kambani Tag yakapawo mhinduro yayo Heuer nemuenzaniso wako Akabatanidzwa. Mutengo wewachi yakadaro watonyanya kunakidza, asi kune aluminium Apple Watch zvichiri kukwira zvakanyanya, nekuti ivo vanozokubhadhara iwe nezve 55 CZK. Kune rimwe divi, ivo vane chitambi chekambani yewachi yekare. Kana Apple ikasadyidzana nekambani mune izvi, icharamba iri mugadziri wemagetsi, kwete mugadziri wewachi.

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