Amaya Toman Kunyangwe kukura kuri kuita mukurumbira wekutepfenyura masevhisi akadai seApple Music kana Spotify, kune nhamba yakati wandei yevashandisi vanoteerera mimhanzi kuburikidza neYouTube network. Vagadziri vayo vanoda kutora mukana weizvi uye kupa vashandisi kuteerera kusingapindirwe mubhadharo.
Iko kusanganiswa kwakakodzera?
Mazano eYouTube akajeka, haaoneki uye, neimwe nzira, inopenya - sevha yevhidhiyo yemimhanzi zvishoma nezvishoma inowedzera kuwedzera kushambadza kunoita kuti kuteerera kusafadze. Pakutanga kuona, vateereri havamanikidzwe kuita chero chinhu, asi chokwadi ndechekuti YouTube iri kuyedza kuwana vanyoreri vakawanda nekuda kwebasa rayo richangogadzirwa. Izvi zvinogona kugadzirwa nekubatanidza YouTube Red neGoogle Play Music mapuratifomu. Kubva pakusanganiswa kwesevhisi ese ataurwa, vatangi vepuratifomu nyowani vanovimbisa pamusoro pese kuwedzera kwevashandisi. Zvisinei, mamwe mashoko haasati abudiswa.
Sezvinobvumwa, iyo YouTube ecosystem yakanyanya kuoma mazuva ano. Mukati mayo, YouTube inopa akati wandei masevhisi, anosanganisira ekutanga, asi aya anongowanikwa kune akati wandei evashandisi uye pasi pemamwe mamiriro.
Zvinogona kudaro kufarira iwe
“Mimhanzi yakakosha kuGoogle uye tiri kuongorora kuti tingabatanidza sei zvinopihwa zvedu kuti tipe chakanakisa chigadzirwa kune vashandisi vedu, vatinoshanda navo uye maartist. Hapana chiri kuchinja kune vashandisi panguva ino, uye tichaburitsa ruzivo rwakakwana pasati pachinja, "chakadaro chirevo chakapihwa neGoogle.
Sekureva kwevatangi vayo, sevhisi nyowani yemimhanzi inofanirwa kuunza vashandisi "yakanakisa yeGoogle Play Music" uye nekupa "hupamhi nekudzika kwekatalog" yakafanana neyeiyo vhidhiyo chikuva. Asi vashandisi vazhinji vakajaira, uye sezvamunoziva, tsika ihembe resimbi. Ndosaka YouTube ichida kuve nechokwadi chekuchinja kwavo kune iyo itsva sevhisi nekuvazadza nemashambadziro.
Zuva rinofungidzirwa rekutanga sevhisi rinofanira kunge raive Kurume wegore rino.
Photogallery
YouTube sevhisi yemimhanzi? Hapachina.
Ipuratifomu yambotaurwa haisati yatangwa, asi YouTube sezviri pachena yave kutoedza "kubatanidza" vashandisi kwairi. Chikamu chechirongwa ndechekuwedzera kuwedzera kwehuwandu hwekushambadzira kumavhidhiyo emimhanzi - chaizvo kusavapo kwezviziviso kuchave chimwe chezvinhu zvinokwezva zvebasa idzva riri kuuya.
Vashandisi vanoshandisa YouTube semhando yemimhanzi yekufambisa sevhisi uye vanoridza mimhanzi mirefu yekutamba pairi vanofanirwa kutarisana nezvinotsamwisa ads zvakanyanya uye zvakanyanya. "Paunenge uchiteerera ku 'Stairway to Heaven' uye kushambadzira kunongotevera rwiyo, hausi kufara," anotsanangura kudaro Lyor Cohen, mukuru wemimhanzi paYouTube.
Asi iyo YouTube network inotarisanawo nekunyunyuta kubva kuvagadziri - vanonetswa nekuiswa kwezvinhu zvisina mvumo, kubva kune maartist nemakambani ekurekodha havaoni dhora rimwe chete. Mari yenetiweki yeYouTube yaive ingangoita mabhiriyoni gumi emadhora gore rapfuura, uye iyo yakawanda kwazvo inogadzirwa kubva kushambadziro. Kuunzwa kwekunyoreswa kwesevhisi yekutepfenyura kunogona kuunza kambani kunyange yakakwira purofiti, asi zvese zvinoenderana nemhando yemasevhisi anopihwa uye mhinduro yevashandisi.
Iwe unoshandisa mimhanzi yekufambisa masevhisi here? Ndeipi yaunonyanya kuda?
Kunobva: Bloomberg, TheVerge, DigitalMusicNews
