Vhara shambadzo

Saka nekudaro, kudhawunirodha mimhanzi kuri munjodzi nekuda kwekudzikira kwakanyanya mukutengesa, kunyanya nekuda kwekutepfenyura masevhisi ari kuramba achikwira. Pasina mubvunzo, kunyange iTunes, iyo yakabhadhara kwenguva refu kune imwe yenzira huru yekutengesa mimhanzi, haisi kudzivisa matambudziko. Saka hazvishamisi kuti vaparidzi uye maartist anoshanda papuratifomu iyi, ine vazhinji, vanogara vachityira ramangwana ravo; uyezve, kana zvave zvichifungidzirwa kakawanda munguva pfupi yapfuura kana Apple ichavhara ichi chikamu che iTunes. Asi maererano nemamaneja eApple, hapana ngozi.

"Hapana nguva yakatarwa yekumisa zvakadaro. Muchokwadi, munhu wese - vatsikisi uye maartist - anofanirwa kushamisika nekutenda mibairo yavari kuwana, nekuti iTunes iri kuita nemazvo," akapindura Eddy Cue, mukuru weApple weinternet masevhisi, muhurukuro na. Billboard kune nhau dzekuti kambani yeCalifornian iri kugadzirira kugumisa kutengesa kwemimhanzi yechinyakare.

[su_pullquote align = "kurudyi"]Nezvikonzero zvisingazivikanwi, vanhu vanofunga kuti havafanirwe kubhadhara mimhanzi.[/su_pullquote]

Kunyangwe kudhawunirodha mimhanzi kusiri kukura uye kazhinji kungave kusiri kweramangwana rinoonekwa, havasi kudonha zvakanyanya sezvaitarisirwa. Sekureva kwaCue, kuchine vanhu vazhinji vanofarira kudhawunirodha mimhanzi pane kuifambisa online.

Kune rimwe divi, Trent Reznor, mukuru wekusika director weApple Music uye mutungamiri webhendi Nine Inch Nails, akabvuma kuti kupera kwemimhanzi yakadhindwa "hakugoneki" uye nekufamba kwenguva inozopedzisira yave CD medium.

Mubairo wevaimbi saka iri kuwedzera musoro wenyaya, nekuti yekufambisa masevhisi - zvakare nekuti mamwe ndeemahara, semuenzaniso - kazhinji haaite mari yakawanda zvakadaro. Reznor nevamwe vake vanobvuma kuti munhu wose anofanira kunetseka pamusoro pemamiriro ezvinhu akadaro, apo vanyori vangave vasingafaniri kuita mararamiro akakodzera mune ramangwana.

"Ndakapedza hupenyu hwangu hwose mumhizha iyi, uye zvino, nokuda kwechikonzero chisingazivikanwi, vanhu vanofunga kuti havafaniri kubhadhara mimhanzi," anotsanangura kudaro Reznor. Ndosaka timu yake, ichitarisira Apple Music, iri kuyedza kupa maartist mikana yakadai inogona kudzivirira kuparara kwemabasa mazhinji. Kutenderera kuchiri muhucheche uye vazhinji havasati vaona kugona kwayo.

[su_pullquote align="kuruboshwe"]Handifungi kuti chero sevhisi yemahara haina kunaka.[/su_pullquote]

Asi pane zvatove zviitiko apo maartist akakwanisa kutora mukana weazvino maitiro. Akanyanya kunaka ndeweCanada rapper Drake, akatyora marekodhi ese ekutepfenyura nedambarefu rake idzva "Views". “Zvakachengetwa naDrake zvakakosha uye zvinofanirwa kutariswa nemazvo. Yakatyora rekodhi yekutepfenyura uye yakasvika miriyoni yekurodha - uye yakabhadharwa, "akadaro Jimmy Iovine, mumwe mukuru wechikwata cheApple Music.

Eddy Cue akapindura kumashoko ake nekutaura kuti parizvino kune akawanda masevhisi apo muimbi haakwanise kuwana mari. Semuyenzaniso, tiri kutaura nezve YouTube, ane bhizinesi Trent Reznor anoona zvisina kunaka. "Ini pachangu ndinoona bhizinesi reYouTube risina kunaka. Yakakura iyi nekuti yakavakirwa pane zvakabiwa uye ndeyemahara. Chero zvazvingava, ndinofunga kuti hapana sevhisi yemahara yakanaka," Reznor haana kurega kushoropodzwa. Nezvemashoko ake, vazhinji vaizoisawo, semuenzaniso, Spotify, iyo, mukuwedzera kune yakabhadharwa chikamu, inopawo kuteerera kwemahara, kunyangwe nekushambadzira.

"Tiri kuyedza kugadzira chikuva chinopa imwe nzira - apo munhu anobhadhara kuti ateerere uye muimbi ari kutonga zvemukati," akawedzera Reznor.

Kunobva: Billboard
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