Michal Ždanský Apple nhasi yakazivisa mibairo yayo yekota yezvemari yekota Q1 2015. Iyi nguva inowanzova nenhamba yepamusoro, sezvo inosanganisira kutengesa kwemidziyo ichangoburwa uye kunyanya kutengesa kweKisimusi, saka hazvishamisi kuti Apple yakaputsa zvinyorwa zvakare.
Zvekare, kambani yeCalifornian yaive nekota inobatsira zvakanyanya munhoroondo uye yakawana purofiti ye74,6 bhiriyoni kubva pamari yese ye18 bhiriyoni yemadhora. Saka tiri kutaura nezvekuwedzera kwegore negore kwe30 muzana mukutengesa uye 37,4 muzana mupurofiti. Mukuwedzera kune kutengesa kukuru, kukura kwakakosha kwakabatsirwa nepamusoro-soro, iyo yakasimuka kusvika ku39,9 muzana inopesana ne37,9 muzana kubva gore rapera.
Sechinyakare, iPhones dzave dzakanyanya kubudirira, neApple ichitengesa zvinoshamisa 74,5 miriyoni zvikamu muchikamu chekupedzisira chemari, nepo 51 miriyoni iPhones dzakatengeswa gore rapfuura. Pamusoro pezvo, avhareji mutengo pa iPhone yakatengeswa yaive $687, iyo yepamusoro munhoroondo yefoni. Saka kambani yakapfuura fungidziro yevaongorori vese. Kuwedzera kwe46% kwekutengesa kunogona kuverengerwa kwete chete nekuramba kuri kuwedzera kufarira mumafoni eApple, asiwo nekuunzwa kweakakura masikirini, ayo aive dura remidziyo ine Android inoshanda system kusvika mumatsutso egore rapfuura. Sezvazvinoitika, iyo yakakura skrini saizi yaive chipingamupinyi chekupedzisira kune vazhinji kutenga iPhone.
Mafoni akaita zvakanyanya muAsia, kunyanya kuChina neJapan, uko iyo iPhone inonyanya kufarirwa uye uko kukura kunosimbiswa nekutengesa kune makuru anoshanda ipapo, China Mobile uye NTT DoCoMo. Pakazara, maPhones akaverengera makumi matanhatu nesere muzana yemari yese yeApple uye anoenderera mberi ari mutyairi mukuru wehupfumi hweApple kusvika kure, zvakanyanya kota ino kupfuura chero munhu angafungidzira. Iyo kambani zvakare yakave yechipiri yakakura kugadzira mafoni mushure meSamsung.
Macs haana kunyanya kushata zvakare: iwo 5,5 miriyoni ekuwedzera Macs akatengeswa pamusoro pegore rapfuura anomiririra kuwedzera kweakanaka gumi nemana muzana uye anoratidza maitiro enguva refu ekuwedzera kukurumbira kweMacBooks uye iMacs. Zvakadaro, yanga isiri iyo yakasimba kota yemakomputa eApple, ayo akaita zvakanakisa kota yekupedzisira yemari. Macs akaita zvakanaka kunyangwe kusavapo kwemhando nyowani dzelaptop, dzakanonoka nekuda kweIntel processors. Iyo yakanyanya kunakidza komputa nyowani yaive iMac ine Retina kuratidza.
"Tinoda kutenda vatengi vedu kwekota inoshamisa, panguva iyo kudiwa kwezvigadzirwa zveApple kwaive kwakanyanya. Mari yedu yakawedzera nezvikamu makumi matatu kubva muzana mugore rapfuura kusvika pamadhora mazana manomwe nemazana matanhatu emadhora, uye kuitwa kwezvibodzwa izvi nezvikwata zvedu kwanga kuri kukuru,” Apple CEO Tim Cook akadaro nezvenhamba dzerekodhi.
Zvinosuruvarisa, mahwendefa, ayo kutengesa kwakawa zvakare, haagoni kutaura nezvenhamba dzerekodhi. Apple yakatengesa 21,4 miriyoni iPads, pasi 18 muzana kubva gore rapfuura. Kunyangwe iyo ichangoburwa iPad Air 2 haina kuchengetedza kuderera kwekutengesa. Kazhinji, kutengesa kwemapiritsi kuri kuwira pasi rese chikamu chemusika, kazhinji nekuda kwemalaptops, ayo airatidzwawo mukukura kweMacs pamusoro. Nekudaro, maererano nerunyerekupe rwazvino, Apple ichine ace kumusoro kwayo maererano nemapiritsi, muchimiro chehombe iPad Pro piritsi, asi parizvino, sekutsigirwa kwevaridzi stylus, uku kungofungidzira.
Ma iPods, semumakore achangopfuura, sezviri pachena akasangana nekudzikira, panguva ino Apple haina kutomboanyora zvakasiyana pakati pekugovera mari. Achangobva kuvabatanidza pakati pezvimwe zvigadzirwa pamwe neApple TV kana Nguva Capsule. Pakazara, mamwe mahardware akatengeswa nemari iri pasi pemadhora 2,7 bhiriyoni. Masevhisi uye software, uko purofiti yese kubva iTunes, iyo App Store uye kutengesa kwekutanga-bato zvikumbiro zvakaverengerwa, zvakare yakaona kukura kudiki. Chikamu ichi chakaunza 4,8 bhiriyoni emadhora kuhuwandu hwekuchinja.
Hameno ini benzi ndaifunga kuti hapana anomhanyira kutenga foni hombe. Zvino tenda vaoni.
China yakakura, yakakura kwazvo…
Ini handina apuro, asi zvese zvine magumo, ndine manzwiro ekuti kupera kweapuro kuri kuuya, ichangoburwa hombe nekuti vakaunza iyo hombe iPhone. Apple haisisiri zvayaive, chikanganiso chisingagoni kudzoserwa
Saka kuguma kwezvinhu zvose kuri kuuya (nguva yatove yakawanda kudaro), asi mumwe munhu pano akanyora chimwe chinhu pamusoro pekufa kweApple mushure mekutangwa kweI6 neI6 +. Saka zvakatorwa kubva pamaonero aya - zvaitaridza kunge zvisingachashande.
Ini handidi kuti Apple iende pasi, asi pasi paSteve, Apple yakaunza humwe hutsva, ikozvino pane zvishoma zvayo, kunyangwe dhizaini ye iPhone 6, Steve angadai akataura zvakasiyana nekuti aive munhu aive nhanho imwe. pamberi pemakwikwi, ikozvino Apple iri padanho rimwe chete nemakwikwi zvakanyanya kudaro :)
Ps Apple yakasiyana neyayaimbova, ikambani yakanaka, handisi kutaura izvozvo, asi hazvina kufanana nezvakanga zviri pasi paSteve Jobs.