Michal Marek Mwedzi mina yapfuura mushandi mutsva, Lisa Jackson, akabatana neApple uye akava mukuru wedhipatimendi rinoona nezvekuchengetedzwa kwenharaunda mukambani. Zvinokodzera zvemukadzi uyu hazvirambike nekuda kweruzivo rwake rwekare. Pakutanga, Lisa Jackson akashanda zvakananga mumubatanidzwa Environmental Protection Agency.
Mazuva ano, musangano weVERGE wekusimudzira waiitika, uko Lisa Jackson akataurawo. Yakanga iri yekutanga kutaridzika kwake paruzhinji kubva apo Apple akamuhaya, uye Jackson haana kumbomira. Akataura kuti Tim Cook haana kumuhaya kuti achengetedze chinyararire chimiro quo. Apple inonzi inonzwa mutoro wayo uye inofarira nharaunda yakasikwa. Jackson akati anoda kuti Apple ishandise simba zvakanyanya uye zvakare kuvimba zvakanyanya nesimba rinodzokororwa munzvimbo dzayo dzedata uye zvivakwa zvehofisi.
Ehe, Apple yaifarira zvakatipoteredza uye kuchengetedzwa kwayo kunyangwe Jackson asati apinda mukambani. Zviwanikwa zvakakosha zvakatoiswa mukushandiswa kwezviwanikwa zvinogoneka uye kuderedzwa kwese kweiyo carbon footprint yakagadzirwa neiyi tekinoroji hofori. Apple yakatemerwa zvakanaka kwazvo mumakore achangopfuura ekuchengetedzwa kwezvakatipoteredza, uye mazuva apo kambani yakarwa neGreenpeace nekuda kwechepfu muzvigadzirwa zvayo kare kare.
Zvakangodaro, Lisa Jackson chinhu chakajeka kuApple. Nekuda kwebasa rake rekare, ane nzwisiso mune zvematongerwo enyika uye dzakasiyana siyana dzekutonga kuseri kwehurumende yeUnited States. Apple yaida munhu ane ruzivo rwakadai kuti akwanise kubata zvine mutsindo nevakuru vehurumende uye nekubudirira kuita mukudzivirira kwepasi.
Ikozvino, Apple iri kutarisa zvakanyanya papurazi rayo hombe remagetsi ezuva uye masero emafuta kuti ape simba nzvimbo yedata muNorth Carolina. SunPower yakapa solar panel uye Bloom Energy yakapa maseru emafuta. Simba resimba reiyo yakaoma yakaoma, uye Apple inototengesa chikamu chesimba rakagadzirwa kunzvimbo yakapoteredza. Apple ichashandisawo solar panels kubva kuSunPower kune yayo itsva data data muReno, Nevada.
Jackson akataura nezve Apple's renewable simba mapurojekiti uye anozviona zvakajeka sedambudziko rakakura. Anoti kuunganidza kwakatendeseka kwe data chaiyo kwakakosha kwaari, kuitira kuti budiriro chaiyo yemapurojekiti aya inogona kuongororwa uye kuverengerwa zviri nyore. Idzi data rinonyanya kusanganisira kuverenga kwekushandiswa kwesimba uye chiyero cheiyo kabhoni tsoka inogadzirwa panguva yekugadzirwa kwezvigadzirwa zvine yakarumwa apple logo, panguva yekugovera kwavo uye panguva yekuzotevera kushandiswa nevatengi. Panguva yekutaura kwake, Lisa Jackson akataurawo nezve ongororo yehupenyu hwechigadzirwa yakaunzwa naSteve Jobs muna 2009. Panguva iyoyo, yaive imwe yekuedza kushandura mufananidzo weApple uye kuratidza kuedza kwayo kwakakosha kuchengetedza nharaunda uye, pamusoro pezvose, yayo. tarisa pazvinhu zvinogara zviripo .
Jackson parizvino anotungamira chikwata chevanhu gumi nevanomwe, uye rimwe rebasa reboka rake ndere kuunganidza vashandi vatsva vanofarira nharaunda vanofarira kubatsira kambani nemapurojekiti ekusimudzira. Kune zvakare rudzi rwekubatana mukati meApple inonzi Apple Earth. Ehe, Jackson akafadzwa nedanho uye akajoinha pazuva rake rechipiri paApple. Vanhu vari musonganiro vakabatikana zvikuru nebasa ravo guru, asi vanofarira mhoteredzo uye vanoedza kuva vanoshingaira mundima yokudzivirira kwayo.
Ehe, kushandiswa kweApple kwesimba rinodzokororwa kunogadzira kushambadza kwakanaka uye kunowedzera chikwereti chekambani yese. Zvisinei, ichi hachisi chinangwa chikuru chezviyero izvi. Kuwedzera kushanda kwesimba rekushandisa ndicho chinhu chakakosha kuApple. Apple haina kuganhurirwa kune yayo zviwanikwa, uye pamusoro pekugadzira yayo yakachena simba, inotengawo vamwe. Nekudaro, basa riri kutoenderera mberi rekuona kuti ese eApple data centers uye zvivakwa zvehofisi zvinongoshandisa solar, mhepo, hydro uye geothermal simba.
Muchidimbu, kuchengetedza nharaunda kwakakosha nhasi, uye makambani makuru ehunyanzvi anozviziva. Kunyangwe Google, semuenzaniso, inodyara mari hombe mukushandiswa kwakanyanya kwemagetsi, uye hombe auction portal eBay inodadawo nezve ecological data centers. Iwo "girinhi" kuedza kweasiri-tekinoroji makambani akakoshawo, ayo Walmart, Costco uye IKEA akakodzera kutaurwa.
