Vhara shambadzo

Kuongorora Apple uye mamiriro ezvinhu ingori fashoni, ingave mune yakanaka kana yakaipa pfungwa. Seimwe yemakambani akakosha uye akabudirira mumakore achangopfuura, Apple inokurudzira izvi. Zvinokwanisika kutarisa hofori yeCalifornian kuburikidza nemalenzi akasiyana, uye munguva pfupi yapfuura zvinyorwa zviviri zvakaonekwa zvisingafanirwe kupotsa chero munhu ane hanya neApple.

Na Pamusoro Avalon Neil Cybart akanyora mazwi Kutora Tim Cook (Tim Cook Rating) naDan M. vakazvimiririra vakaburitsa chirevo pazuva rimwe chete Apple Inc: A Pre-Mortem. Vese vari kuyedza kumepu kwakaenda Apple mumakore mashanu pasi pehutungamiriri hwaTim Cook uye kuti zviri kuita sei.

Mavara ese ari maviri ari kukurudzira zvakare nekuda kwekuti ivo vanoedza kusvika pakuongorora nenzira yakasiyana zvachose. Nepo Neil Cybart semuongorori anotarisa chinhu chose kunyanya kubva pakuona kwebhizinesi sekudaro, Dan M. anoongorora Apple kubva kune rumwe rutivi, kubva kune mutengi, neanofadza post-mortem ongororo.

Chiyero chaTim Cook

Icho chinonyanya kukosha chezvinyorwa zveCybart ndechekuti hazvisi nyore kuongorora Tim Cook: "Paunenge uchiedza kuongorora Tim Cook nenzira kwayo, iwe unozoona kuti harisi basa riri nyore. Apple ine yakasarudzika tsika yekambani uye chimiro chesangano uko Cook asiri akajairwa tekinoroji CEO. "

tim-cook-keynote

Naizvozvo, Cybart akasarudza kuona denderedzwa revaCook vepedyo vanobatana (denderedzwa remukati), vanoita sehuropi hunodzora hwekambani, uye zviri nedenderedzwa revamwe vepedyo mupfungwa kuti vanoongorora mashandiro aCook munzvimbo dzakaita sechigadzirwa zano, mashandiro, kushambadzira, mari nezvimwe.

Panzvimbo yekuongorora Cook chete, zvine musoro kuongorora denderedzwa rose remukati naCook semutungamiri. Chikonzero chikuru ndechekuti zvakaoma kusiyanisa kupi uye sei nzira dzeApple dzinosarudzwa mukati meboka iri. Ziva kuti mabasa akagovaniswa sei kune zvimwe zvakakosha zvigadzirwa mumakore achangopfuura:

- Jeff Williams, COO (Chief Operating Officer): Anotarisira kuvandudzwa kweApple Watch uye zvirongwa zvehutano zveApple.
-Eddy Cue, SVP yeInternet Software uye masevhisi: Anotungamira Apple yekukura zvemukati zano mumimhanzi uye vhidhiyo kutenderera, kunyangwe iye zvakare anotungamira iyo yakazara masevhisi zano.
- Phil Schiller, SVP Global Marketing: Akatora basa rakawanda reApp Store uye hukama hwevagadziri, kunyangwe nzvimbo idzi dzaishaya chinongedzo chakananga kushambadzira kwechigadzirwa.

Chigadzirwa chitsva chakakosha cheApple uye chirongwa (Apple Watch uye hutano) chinotungamirwa nenhengo yeCook yemukati denderedzwa. Pamusoro pezvo, nzvimbo dzanga dziine matambudziko mazhinji nemakakatanwa mumakore achangopfuura (masevhisi neApp Store) zvave kutungamirwa zvakananga nevanhu vanobva kuCook yemukati denderedzwa.

Ndiyo ina-mashizha clover Cook, Williams, Cue, Schiller uyo anoona Cybart semurume anonyanya kukosha maererano nehutungamiri hukuru hwekambani. Kana iwe wakarasikirwa nemugadziri mukuru weApple Jony Ive kubva pane iyo rondedzero, Cybart ine tsananguro iri nyore:

Jony atora chinzvimbo chemuoni wechigadzirwa cheApple, nepo Cook yemukati denderedzwa inomhanya Apple. (…) Tim Cook nedenderedzwa rake remukati vanobata mashandiro ezuva nezuva, ukuwo boka rekugadzira maindasitiri rinobata Apple chigadzirwa zano. Zvichakadaro, seChief Design Officer, Jony Ive anogona kuita chero chaanoda. Kana izvo zvinonzwika sezvinozivikanwa, ibasa rimwe chete iro Steve Jobs aive naro.

Nekudaro, Cybart haingoyedze kuzivisa mashandiro echikwata cheCook munzvimbo dzakati wandei, asi inopawo muono wakanaka wekuti chimiro chesangano chevakuru vekambani chinotaridzika sei nhasi. Tinokurudzira verenga chinyorwa chizere paAbove Avalon (muChirungu).

Apple Inc: A Pre-Mortem

Nepo rugwaro rwaCybart ruchiita serune tariro, kunyangwe zvisiri zvekushoropodzwa, tinowana nzira yakapesana murugwaro rwataurwa rwechipiri. Dan M. bheji pane izvo zvinonzi pre-mortem analysis, iyo inosanganisira kuti isu tinoshanda nechikonzero chokuti kambani yakapiwa / chirongwa chatove chakundikana uye nekudzoka shure tinoedza kuziva chakakonzera kukundikana.

Hazvisi nyore kuongorora kambani yandinoda sekunge yakundikana. Ndakashandisa makumi ezviuru zvemadhora pane zvigadzirwa zveApple uye ndakapedza maawa asingaverengeki ndichidzidza, ndichiyemura nekudzivirira kambani. Asi ini ndakatangawo kuona tsikidzi dzakawandisa uye ndakaona kuti kufuratira kwaisazobatsira Apple.

Dan M. saka akafunga kushandisa nzira iyi kuongorora nzvimbo shanu - Apple Watch, iOS, Apple TV, Apple masevhisi uye Apple pachayo - umo iye anopa runenge runyorwa rwezvisina kunaka kune chimwe nechimwe chigadzirwa kana sevhisi, uko maererano nazvo. inoona kukanganisa uye matambudziko ainounza.

Dan M. anotaura zvose kutsoropodza kunowanzoitwa maererano neApple uye zvigadzirwa zvayo, pamwe chete nemafungiro anonyanya kukoshesa, semuenzaniso, kushanda kweApple Watch kana Apple TV.

Zvingangodaro kuti iwe unobvumirana nemunyori pazvinhu zvakawanda, zvichienderana neruzivo rwako pachako, pamwe nekusabvumirana zvachose naye pane vamwe. Verenga iyo yakazara pre-mortem ongororo naDan M. (muChirungu) zvakadaro zvinokurudzira kuwedzeredzwa kwemaonero emunhu panhau iyi.

Mushure mezvose, muzvinyorwa zvake, munyori anoreva zano reshamwari yake: "Nharaunda yeApple inokanganisa - vanobvuma zviri kuitwa naApple vobva vaedza kuratidza kuti zvakanaka. Zvisinei, munhu wose anofanira kuzvisarudzira zvaanoda.'

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