Ondrej Holzman Majuro masere nezuro akasvika mutongo panyaya yegadziriro yedziviriro yakashandiswa neApple muTunes nemaiPods, yaifanirwa kukuvadza vashandisi uye kubhadhara vatengi vanopfuura mamirioni masere inosvika bhiriyoni imwe yemadhora mukukuvadza. Asi vatongi vakabvumirana kuti Apple yakanga isina kukuvadza vashandisi kana vakwikwidzi.
Boka rejurors rakataura neChipiri kuti kudonha kwa7.0 iTunes 2006 gadziriso yakatenderedza nyaya yaive "yechokwadi chigadzirwa kuvandudza" iyo yakaunza zvitsva zvakanaka kune vatengi. Panguva imwecheteyo, yakaunza chiyero chakakosha chekuchengetedza icho, maererano nemhosva, kwete chete yakavharira makwikwi, asiwo yakakuvadza vashandisi vasingakwanisi kutamisa mimhanzi yakatengwa pakati pemidziyo, asi vatongi havana kuwana dambudziko iri.
Sarudzo yavo inoreva kuti Apple haina kutyora mutemo weantitrust chero nzira. Dai akanga avatyora, mari yekutanga $350 miriyoni yekukuvadza yakatsvakwa nedare ingadai yakapetwa katatu nekuda kwemitemo iyoyo. Nekudaro, vamhan'ari vevatengi vanopfuura mamirioni masere vakatenga ma iPods pakati paGunyana 2006 naKurume 2009 havangagamuchire chero muripo, zvirinani maererano nemutongo wedare uripo.
"Tinotenda vatongi nebasa ravo uye tinorumbidza mutongo wavo," Apple akadaro mukutaura nevatori venhau mushure mekunge vatongi vapa mutongo wavo. "Takagadzira iPod ne iTunes kuti tipe vatengi nzira yakanaka yekuteerera mimhanzi. Pese patakagadziridza zvigadzirwa izvi - uye chero chimwe chigadzirwa cheApple - takazviita kuti ruzivo rwemushandisi ruve nani.
Pakanga pasina kugutsikana kwakadaro kune rimwe divi, uko gweta rinotungamira remumhan'ari, Patrick Coughlin, akaburitsa pachena kuti aitogadzirira kukwidza nyaya. Haafarire kuti matanho maviri ekuchengetedza - iTunes dhatabhesi yekutarisa uye iPod track yekutarisa - yakaunganidzwa pamwe chete nezvimwe zvinhu zvitsva mu iTunes 7.0, senge vhidhiyo uye mutambo rutsigiro. "Takawana mukana wekuiendesa kujury," akaudza vatori venhau. Vamiriri veApple nevatongi vakaramba kutaura nezvenyaya iyi.
Apple yakabudirira nejury mukuti yakavaka ecosystem yayo nenzira yakavharwa yakafanana, semuenzaniso, Sony, Microsoft kana Nintendo nemitambo yavo yekunyaradza, kuitira kuti zvigadzirwa zvega (munyaya iyi, iTunes uye iPods) zvishande pamwe chete. , uye zvakanga zvisingakwanisi kutarisira kuti chigadzirwa kubva kune mumwe mugadziri chichashanda pane ino system pasina matambudziko. Panguva imwecheteyo, magweta eApple akataura kuti kuvandudzwa kweiyo DRM kudzivirira system, iyo yakazodzivirira kuwanikwa kwezvigadzirwa zvinokwikwidza kuApple ecosystem, kwainyanya kukosha nekuda kwezvibvumirano zvakapedzwa nemakambani ekurekodha.
Mushure memavhiki maviri, nyaya muOakland, iyo yakatanga kare muna 2005, yakavharwa, kunyange zvazvo jeri ikozvino yasarudza maererano neApple, mhosva iri kutogadzirira kukwidza, maererano nemashoko ayo, saka hatigoni kudana izvi. kesi yakavharwa zvakadaro.
Unogona kuwana kufukidzwa kwakazara kwekesi pano apa.
