Vhara shambadzo

Pakutanga kuona, zvinogona kuva kugadzwa kwaJony Ive semutungamiri wekugadzira Apple (Chief Design Officer) ingori imwe nhanho mukufambira mberi kwake kusingamisikike kuburikidza nehutungamiri hwekambani. Kune rumwe rutivi, akanga asisakwanisi kuenda zvakanyanya munzvimbo yake yemazuva ano, saka kufungidzira kwakamuka pamusoro pekuti pane chimwe chinhu chiri shure kwe "kukurudzira" kwaJony Ive.

Shanduko inoratidzika kunge isina kurongeka, ingangoita zita remugadziri wekambani-mumba, inoonekwa mushure mekunyatsoongorora kuve nhanho yakatsanangurwa, iyo Apple inoita kunge isiri kungoona Jony Ive achiwana mamwe masimba kukambani yese. Anga atova pabasa rake semutevedzeri wemutungamiri wedhizaini, aive aine pesvedzero isingaperi, achipesvedzera Hardware, software, pamwe nezvitoro zvezvidhinha nedhaka uye chimiro chekambasi itsva. Tim Cook chete ndiye aive akakwirira, uye isu tinogona kungofungidzira kuti kazhinji pamwe chete nekuda kwechinzvimbo chake semutungamiriri mukuru.

Mamiriro ekutanga. Varume vaviri vanozotora mabasa ezuva nezuva emadhipatimendi ekugadzira mushure mekunge Ive yave yakanyatsogadzirirwa kusimudzirwa kwavo, ndiko kuti, kunyanya kubva pakuona kwekunze. Alan Dye aive muna Kubvumbi akaunzwa mune yakakura profil Wired (pakutanga apa) semurume akakosha kuseri kweApple Watch. Richard Howarth haana kusiiwa mune yakazara yakazara Ive mbiri v The New Yorker (pakutanga apa) uye yakanzi ndiyo yekutanga iPhone.

Kusvika ikozvino, dhizaini paApple yainyanya kuverengerwa naJony Ive. Nekudaro, bazi rePR rekambani yeCalifornia rakaedza kuunza mamwe manhamba akakosha mumwedzi ichangopfuura, kuitira kuti tive neruzivo rwekuti mutevedzeri wemutungamiri mutsva ndivanaani. Howarth ichatungamira dhizaini yekugadzira maindasitiri, Dye ichabata mushandisi interface dhizaini. Zvinoshamisa, izvi zvinopesana nezvazvaive muna 2012 apedza Scott Forstall.

Panguva iyoyo, Tim Cook aive nechishuvo chakajeka chekubatanidza zvikamu zvekugadzirwa kwemaindasitiri uye mushandisi interface, kuitira kuti zvigadzirwa zvishande pamwe mukuwirirana kwakanyanya. Pakanga pasina mumwe ari nani kune izvi kupfuura Jony Ive, uyo mukuwedzera kune chigadzirwa chekugadzira akatora pasi pekutsigira kwake zvakare chimiro chemushandisi interface. Shanduko dzakaonekwa nekukurumidza muIOS 7.

Kunyange zvazvo mubati weKurongeka kweHumambo hweBritain achiramba aine tarisiro yakakwana pamusoro pezviitwa zvese zvekugadzira zvekambani, kuwirirana kuri kutsemuka zvishoma pauriri hwepasi pake, uko kune vaviri vatsva vataurwa vatevedzeri vemutungamiri. Iri mubvunzo wekuti ichava nemhedzisiro yakawanda sei pakushanda kwekambani, uye zvinogoneka kuti hapazovepo zvachose uye kuti idzi dzinongove shanduko dzepamutemo dzagara dziripo mukuita kwenguva refu.

Ukuwo, zviri pano Mamiriro ezvinhu nhamba mbiri. Apple yakasarudza kuzivisa zvisiri izvo kurongekazve kwevatungamiriri vepamusoro kuburikidza nenhau. Mukana wakaropafadzwa wakahwinwa nemaBritish The Telegraph uye shamwari huru yaIve Stephen Fry. Jony Ive haana kumbotsamwira nyika yake yekuzvarwa uye zvine musoro kutenda kuti mutambi anozivikanwa Fry aive sarudzo yake, kwete Tim Cook.

Muchinyorwa chake, Fry anonyora nezvechinzvimbo chitsva chaIve, basa rake rinotevera uye kubatanidzwa mumarudzi ese ezviitwa zveApple, asi akaitawo chinyorwa chinonakidza. Nekusimudzirwa kwake, Ive achange achifamba zvakanyanya. Vazhinji vakakurumidza kuibatanidza nenzvimbo imwe chete Ive yaigara ichikwevera kune - Great Britain. Mugadziri ane mukurumbira pasi rose haana kumbobvira akavanza chisungo chake chakasimba neEngland.

Ive anogara nendege achienda kuzvitsuwa kunodzidzisa kuyunivhesiti, uye iye nemudzimai wake Heather vakambotaura kuti vanoda kuendesa mapatya avo kuchikoro cheChirungu. Makanga muri muna 2011 The Sunday Times muprofile yako vakanyora, kuti Ive akanyanya kukosha kuApple uye hapana nzira yekuti aite mabasa ake ari kure kubva mhiri kwemakungwa. Zvirinani ndizvo zvakaita shamwari yemhuri yevaIves, iyo diary yaakasangana nayo, yakadudzira, uye ndizvo izvo Tim Cook aifanira kunge akaudza Ive.

Saka mukutarisa tasvika kune izvo zvinorehwa nekusimudzirwa kweHowarth neDye kunzvimbo dzepamusoro. Sekureva kwaApple, zvichange zviri zvekutora zvinhu zvemazuva ese izvo Ive asingachafaniri kubata nazvo. Kusiyana neizvi, achakwanisa kunyatsoisa pfungwa pazvirongwa zvekugadzira, asi zvinokwanisika kuti zvirongwa zvake zvinosanganisira kwete Apple chete, asiwo mhuri yake.

Kune vazhinji, kupera kwaJony Ive kuApple kungangove mamiriro asingafungidzirwe zvachose panguva ino. Chete Steve Jobs mumakore gumi apfuura aisanganisira kambani yakakosha pasirese kupfuura yakavakirwa zvakanaka muchirungu. Nekudaro, hakasi kekutanga kuti pave nekutaura nezvekuti Ive achiri nekurudziro yekuenderera mberi kuApple. Akatoita izvo zvaizotora vamwe hupenyu hunoverengeka kuti vabudirire munyika yetekinoroji, uye zvinogoneka kuti kudanwa kwepamba kunozokunda.

Zvadaro pane zvimwe nhamba yetatu. Apple yakasarudza zororo renyika kuzivisa shanduko yayo huru yedhizaini yayo. Muvhuro wekupedzisira muna Chivabvu iZuva reChirangaridzo muUnited States, uye musika wemasheya wakavharwa. Nekudaro, Tim Cook paakazivisa kuendeswa kweaive akanyanya kukosha ari pasi pake, haana kuisa pangozi chero mafambiro asingadiwe pamusika wemasheya, kana vagovani vakanyumwira sevatapi venhau.

Icho chokwadi chekuti akazove dhizaini director waJony Ive, Chief Design Officer, hachisi chokwadi chekuti nguva yake paApple iri kupera. Ingori nzira imwe chete yekupirikira shanduko idzi. Jony Ive achaguma muCupertino nokukurumidza kana kuti gare gare zvakadaro, uye Tim Cook anonyatsoziva kuti anofanira kunge akazvigadzirira. Pakupedzisira, zvisinei, zvinogona kuitika kuti Jony Ive haasi kuenda kupi, uye nechinzvimbo chake chitsva ari kungosimbisa masimba ake anoramba achiwedzera. Anoita basa rakakosha mukuvakwa kwekampasi itsva yeApple uye ari kugadzirira kugadziridzwa kweApple Stores naAngela Ahrendts. Chii chimwe, semuenzaniso, anovaka Apple Mota murabhoritari yake yakavanzika.

Kunobva: The Telegraph, 9to5Mac
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