Vhara shambadzo

Mukuru weSnapchat Evan Spiegel anoti kambani iyi inofara kubhadhara Apple komisheni ye30% pane chero kutenga kunoitwa paapp yayo. Inokwereta kuvepo kwayo neApple. Iwo maonero akasiyana zvachose pane ayo emakambani makuru, ayo kushoropodza kwakonzera kutsamwa kukuru kupokana neApple kubhadharisa mubhadharo wekugovera zvedhijitari. Mazhinji makambani makuru ari kutaura nezve Apple izvozvi. Zvese zvakatanga kwete chete neEpic Games nekuda kwe30% komisheni yekugovera zvemukati kuburikidza nemaapplication akaiswa kuburikidza neApp Store, asi Microsoft kana Spotify, semuenzaniso, havafarire maitiro aya. Asi zvakare kune rumwe rutivi rwechiratidziro, uyo anomiririra ari, semuenzaniso, Snapchat.

Panguva yekubvunzurudzwa na CNBC Snapchat CEO Evan Spiegel akakurukura hukama hwakakurumbira hweapp neApple. Paakabvunzwa nezve makumi matatu muzana komisheni, akati Snapchat yaisazovepo pasina iyo iPhone. “Nenzira iyoyo, handina chokwadi chekuti tine sarudzo yekubhadhara muripo we30% kana kuti kwete. Uye isu tinofara kuita izvozvo mukutsinhana nehunyanzvi hwese hunoshamisa hwatinopihwa neApple maererano nesoftware, asiwo maererano nekufambira mberi kwavo kwehardware. Spiegel anowedzera kuti Apple ishamwari huru yeSnapchat. Iyo inotogashira shanduko yekuvanzika maererano neapp yekuteedzera pachena iyo yakauya ne iOS 14.5. "Kusvika pari zvino, mari yekutanga yatakaita makore angangoita gumi apfuura kuchengetedza kuvanzika kwevashandisi papuratifomu yedu iri kubhadhara," akawedzera.

Snapchat yakavambwa munaChikunguru 8, 2011, ichiri pasi peiyo Picaboo brand. Zvinobva panheyo yokuti munhu anotora mufananidzo wemamiriro ezvinhu nefoni yake yeserura otumira kushamwari dzake. Zvisinei, inonyangarika mushure me1 kusvika ku10 seconds. Zvinoenderana nekuti mutumi anoisa nguva ipi. Vashandisi vanogashira mufananidzo wacho vanogona zvakare kupindura kwairi nekutora mufananidzo weimwe mamiriro. 

Dhawunirodha Snapchat paApp Store 

 

Vicious circle 

Kukunda kweEpic Games pamusoro peApple kunogona kukanganisa nzira yekugoverwa kwezvinhu zvirimo pamapuratifomu ayo, kana zvirinani kuti nhanho yekomisheni yakakodzera chii. Apple yaizomanikidzwa kubvumira dzimwe nzira dzekubhadhara kana kuita dzimwe shanduko. Watova wako chirongwa chemabhizimisi madiki zvisinei, akaedza kufadza antitrust regulators, asi izvo zvingave zvisina kukwana. Pamusoro pezvo, Apple CEO Tim Cook anoti kushandura huwandu hwekomisheni kana hurongwa hwese hwaizoreva kuti kambani yaizofanira kuunganidza mari kubva mukugoverwa kwemukati neimwe nzira. Asi chinhu chimwe chakajeka. Kana komisheni yeApple ikadonha, zvese zviri mukati meApp Store uye in-app microtransactions zvinofanirwa kudzikiswa ne30%, iyo inoshandawo kune yakatengwa mu-app kunyoreswa.

 

Mhedzisiro yekurasikirwa kweApple inofanirawo kunge iri yekuti akawanda ekugovera network, kusanganisira ayo asina chekuita neApple asi kutora komisheni kubva kudhawunirodha yega yega, anofanirwa kuwana kuderedzwa mumakomisheni avo. Zvikasadaro, tinenge tichiyera nekaviri. Kazhinji, iyi haisi Google Play chete, asiwo Steam, GOG nevamwe.

.