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Munguva yake, Steve Jobs aionekwa semumwe weakanakisa mabhizinesi munhoroondo. Akamhanyisa kambani yakabudirira kwazvo, akakwanisa kushandura nzira iyo vanhu vanodyidzana nayo tekinoroji. Kune vakawanda, aingova zvake ngano. Asi maererano naMalcolm Gladwell - mutori wenhau uye munyori webhuku Blink: Kufunga sei pasina kufunga - yaisakonzerwa nenjere, zviwanikwa kana makumi ezviuru zvemaawa ekudzidzira, asi chimiro chakareruka chehunhu hwaMabasa icho chero wedu anogona kukudziridza zviri nyore.

Izvo zvemashiripiti, maererano naGladwall, ndeyekukurumidza, iyo yaanoti yakafanana kune vamwe vasingafi mumunda webhizinesi. Kukurumidzira kweMabasa kwakamboratidzwa naGladwall mune imwe nyaya inosanganisira yeXerox's Palo Alto Research Center Incorporated (PARC), tangi rekufunga rinobva padyo neStanford University.

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Mumakore ekuma1960, Xerox yaive imwe yemakambani akakosha etekinoroji munyika. PARC yakahaya masayendisiti epamusoro kubva pasirese, yakavapa bhajeti risingaperi rekutsvaga kwavo, uye yakavapa nguva yakakwana yekuisa pfungwa dzavo pane ramangwana riri nani. Iyi nzira yakaratidza kuva inoshanda - akati wandei akakosha zvigadzirwa zvepasi rose tekinoroji yekombuta zvakabuda mumusangano wePARC, zvese maererano nehardware nesoftware.

Muna Zvita 1979, Steve Jobs aive nemakore makumi maviri nemana akakokwawo kuPARC. Panguva yekuongorora kwake, akaona chimwe chinhu chaaive asati amboona - yaive mbeva yaigona kushandiswa kudzvanya pachiratidzo pachiratidziri. Zvakabva zvangove pachena kune vechidiki Mabasa kuti aive nechimwe chinhu pamberi pemeso ake chaive nemukana wekuchinja zvakanyanya nzira iyo komputa yakashandiswa kune zvinangwa zvega. Mumwe mushandi wePARC akaudza Mabasa kuti nyanzvi dzanga dzichishanda pagonzo kwemakore gumi.

Mabasa akafara chaizvo. Akamhanyira kumotokari yake, akadzokera kuCupertino, uye akazivisa kuchikwata chake chenyanzvi dzesoftware kuti akanga achangobva kuona "chinhu chinoshamisa kwazvo" chinonzi graphical interface. Akazobvunza mainjiniya kana vaikwanisa kuita zvakafanana - uye mhinduro yaive "kwete". Asi Mabasa akaramba kungokanda mapfumo pasi. Akaraira vashandi kuti vangosiya zvese uye vatange kushanda pane graphical interface.

"Mabasa akatora mbeva uye graphical interface uye akabatanidza maviri. Mhedzisiro yacho ndeyeMacintosh-chigadzirwa chakanyanya mucherechedzo munhoroondo yeSilicon Valley. Chigadzirwa chakatumira Apple parwendo runoshamisa rwachiri kuita izvozvi. " anodaro Gladwell.

Icho chokwadi chekuti isu parizvino tinoshandisa makomputa kubva kuApple uye kwete kubva kuXerox, zvisinei, maererano naGladwell, hazvireve kuti Mabasa aive akangwara kupfuura vanhu vePARC. "Aihwa. Vakangwara. Ivo vakagadzira iyo graphical interface. Akaba chete,” anodaro Gladwell, maererano naiye Jobs aingova nepfungwa yekukurumidzira, yakabatanidzwa nekukwanisa kusvetukira muzvinhu nekukurumidza uye kuzviona kusvika kumhedzisiro inobudirira.

"Musiyano hausi munzira, asi mumafungiro," Gladwell akapedzisa nyaya yake, yaakataura kuNew York World Business Forum mu2014.

Kunobva: Business Insider

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