Vhara shambadzo

Makadii henyu manheru vakazivisa, Apple yakazivisa mhedzisiro yayo yekota yezvemari kechipiri gore rino nezuro. Sezvo zvishoma nezvishoma zvave zvakajairika, chiitiko ichi chaive chisiri rondedzero chete yenhamba, asiwo imwe-yemurume show naTim Cook. Akataura, pakati pezvimwe zvinhu, pamusoro pekukosha kuri kukura kweApple TV, zvinoreva zvekutorwa kwemakambani uyezve zvikamu zvitsva zvechigadzirwa (zvechokwadi chete mune zvakajairika).

Mukuru weApple akatanga musangano nekurumbidza kutengesa kwe iPhone. Kunyangwe chizvarwa chazvino chemafoni eApple chingave chakaita kunge chiri kudzika mumwedzi ichangopfuura, Cook akashuma rekodhi mamirioni makumi mana nemana ekutengesa. Vakaratidzawo kufarira kuri kuramba kuchikura munyika dzakasimukira uye dzichiri kusimukira, pamusoro pemisika yechinyakare yakaita seUSA, Britain, Germany kana Japan, pamwe neVietnam kana China.

Mari kubva muchitoro cheTunes uye mamwe masevhisi ari kukura, kunyangwe nemadhijitari maviri, sekureva kwaCook. Kunyangwe Mac makomputa ari kuwedzera mukurumbira, uye nzvimbo chete iyo Apple boss aive ane mwero mahwendefa. "Kutengeswa kwePads kwazara zvizere zvedu tarisiro, asi isu tinoziva kuti vari kukundikana pane zvakafanotaurwa nevanoongorora," Cook akabvuma. Anotaura chokwadi ichi nezvikonzero zvine chekuita nekuwanikwa kwemhando dzakasiyana uye matambudziko ekugadzirisa - gore rapfuura, semuenzaniso, iPad minis yakamirirwa kusvika munaKurume, ndokusaka chikamu chekutanga chakasimba.

Tim Cook akapawo dzimwe nharo kuti sei asingafungi kuti iPad ichatanga kumira. "98% yevashandisi vanogutsikana nePads. Izvi hazvigoni kutaurwa pamusoro pechinenge chinhu chipi nechipi chiri munyika. Pamusoro pezvo, zvizere zviviri muzvitatu zvevanhu vanoronga kutenga piritsi vanosarudza iyo iPad, "Cook akaramba kuderera kweApple piritsi. “Kana ndikatarisa nhamba idzi, ndinonzwa kufara pamusoro padzo. Asi hazvireve kuti munhu wese achafara nezvavo kota yega - mazuva makumi mapfumbamwe ega ega," anowedzera.

[ita chiito = "citation"]98% yevashandisi vanogutsikana nePads. Izvi hazvigoni kutaurwa pamusoro pechinenge chinhu chipi nechipi chiri munyika.[/do]

Hazvina zvakawanda zvachinja munyika yePad mumavhiki apfuura, asi chiitiko chimwe (kana application) chakawana kutariswa. Microsoft yakazofunga kuburitsa yakakurumbira hofisi suite yemahwendefa eApple zvakare. "Ini ndinofunga Hofisi yePad yatibatsira, kunyangwe zvisiri kujeka kusvika papi," Cook akazvirumbidza, asi akazosekawo mukwikwidzi wake weRedmond: "Ndinotenda kuti dai izvi zvakaitika kare, mamiriro eMicrosoft angadai akaita. zvave nani zvishoma."

Chimwe chigadzirwa chakagamuchira nzvimbo - pamwe zvishoma zvinoshamisa - pamusangano wezuro ndeye Apple TV. Ichi chigadzirwa, chakatangwa naSteve Jobs sechishandiso chakamira kunze kweiyo kambani, chave nekufamba kwenguva chave chinhu chakakurumbira chekuwedzera kune iPad uye zvimwe zvigadzirwa zveApple. Tim Cook haachatauri nezvazvo, seakafanotangira, sechinhu chinongovaraidza. "Chikonzero chandakamira kushandisa chinyorwa ichi chiri pachena kana ndichitarisa Apple TV kutengesa uye zvirimo zvakadhawunirodha kuburikidza nazvo. Huwandu uhu hunodarika bhiriyoni remadhora,” akadaro Cook, achiwedzera kuti kambani yake icharamba ichivandudza black box.

Kunyangwe zvese zvakambotaurwa zvine chivimbo, zvisinei, zvingangoratidzika sekuti Apple iri kuwedzera kuyedza kuzvisimbisa kwemakore anotevera. Chimwe chiratidzo chakadaro chinogona kunge chiri nhamba yekutora kwemakambani; Apple yakatenga huwandu hwemakambani makumi maviri nemana mugore rapfuura nehafu. Sekureva kwaCook, zvakadaro, kambani yeCalifornia haisi kuita izvi (kusiyana nevamwe vakwikwidzi) kukuvadza makwikwi kana kuzivisa chimwe chiitiko. Anoti anoedza kushandisa zvizere zvinhu zvinenge zvatorwa uye haaite zvisina tsarukano.

“Tiri kutsvaga makambani ane vanhu vakuru, michina yemhando yepamusoro, uye vanoenderana netsika,” anodaro Cook. “Hatina mutemo unorambidza kushandisa mari. Asi panguva imwecheteyo, hatisi kukwikwidza kuona kuti ndiani anoshandisa zvakanyanya. Zvakakosha kuti kutora kuite pfungwa, kutibvumira kugadzira zvigadzirwa zviri nani uye kuwedzera kukosha kwezvikamu zvedu mukufamba kwenguva, "Cook akatsanangura mutemo wekutora wekambani yake.

[ita chiito=”citation”]Zvakakosha kuti kutora kuite pfungwa dzehungwaru.[/do]

Izvi zviwanikwa zvinobatsira Apple kuongorora zvikamu zvitsva zvechigadzirwa, senge mawachi anotarisirwa kana terevhizheni. Nekudaro, kunze kwekufungidzira kusiri kwakananga uye fungidziro, hatisati tanzwa zvakawanda nezve zvigadzirwa izvi kusvika zvino, uye Tim Cook anotsanangura chikonzero. “Tiri kushanda pazvinhu zvikuru zvandinodada nazvo. Asi nekuti isu tine hanya nezve zvese, zvinotora nguva yakati rebei, "akapindura mubvunzo kubva kuvateereri.

“Izvi ndizvo zvagara zvichishanda mukambani yedu, hazvisi zvitsva. Sezvaunoziva, isu hatina kugadzira yekutanga MP3 player, yekutanga smartphone kana piritsi rekutanga," anobvuma Cook. "Mahwendefa anga atengeswa kwemakore gumi izvi zvisati zvaitika, asi isu ndisu takauya nehwendefa remazuva ano rakabudirira, yekutanga yakabudirira yemazuva ano smartphone, uye yekutanga yakabudirira yemazuva ano MP3 player," CEO weApple akatsanangura. "Kuita chimwe chinhu nemazvo kwakakosha kwatiri pane kuve wekutanga," Cook anopedzisa mutemo wekambani yake.

Nechikonzero ichi, isu hatisati tadzidza zvakawanda nezve chero zvigadzirwa zvakamirirwa kwenguva refu. Nekudaro, sekureva kwaTim Cook zvakataurwa nezuro, tinogona kumirira munguva pfupi. "Parizvino tinonzwa takasimba zvakakwana kuti tishande pazvinhu zvitsva," akaburitsa pachena. Apple inonzi yave kutoshanda pazvigadzirwa zvitsva zvakawanda, asi panguva ino yanga isati yagadzirira kuvaratidza pasirese.

Kunobva: Macworld
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