Amaya Toman Kutepfenyura masevhisi Spotify uye Apple Mimhanzi vanoonekwa sevaviri vanokwikwidza mundima iyi. Kunyangwe Spotify ine mukana wakakura muchimiro chenguva yakakura yekutungamira, Apple iri kugara ichivandudza Mumhanzi wayo uye hazvigone kutaurwa kuti inosara zvakanyanya kuseri kwemukwikwidzi wayo mukuru. Sevhisi yega yega ine boka rayo chairo, asi kukwikwidza hakurambike.
Masvondo mashoma apfuura, Spotify yakabudirira kusvika kune vashandisi ve180 miriyoni vashandisi, iyo 83 miriyoni inobhadharwa vashandisi vachishandisa iyo Premium musiyano. Apple Music inodada 50 miriyoni vanobhadhara vashandisi. Uyu mutsauko wakakosha, asi kunyangwe iyi base base iri kukura nekukurumidza uye inogona kungova nyaya yenguva isati yangobata chete, asiwo inodarika, mukwikwidzi wayo.
Spotify CEO Daniel Ek akambopa kubvunzurudza kune Fast Company Robert Safian umo akakurukura nezve indasitiri yemimhanzi uye akati wandei mamwe matambudziko. Veruzhinji vakakwanisa kuwana mufananidzo unonakidza wekuti Spotify chikuva chakanyatsowana sei pesvedzero yazvino. Neimwe nzira, Spotify yakarova mbama pachiso cheApple kubva pakutanga - isu hatifanire kukanganwa kuti panguva yekusvika kwaSpotify, iTunes yakatonga zvakanyanya mumunda wekurodha mimhanzi. Spotify yakakwanisa sei kuwana nzvimbo yayo muzuva padyo nehofori yakakura iTunes?
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"Mimhanzi ndeyese zvatinoita siku nesikati, uye kuti nyore ndiko kunoita mutsauko pakati peavhareji uye chaizvo, yakanaka chaizvo." Ek akatsanangura mubvunzurudzo, achiwedzera kuti ndicho chinangwa chakasarudzika chinozomubatsira kugonesa vese vanokahadzika, kubva kune avo vasingatendi kuti inogona kurova Apple kune avo vanotenda kuti hapana mutsauko pakati pekushambadzira masevhisi.
Asi Robert Safian akatangawo kubvunzurudza naTim Cook, uyo akarumbidza Apple Music saizvozvo. Akataura mazita ekutamba semumwe wemisiyano mikuru pakati peApple Music neSpotify, uye akataura nezvehukama hwake nemimhanzi uye masevhisi ekutepfenyura.
"Tinotya kuti mimhanzi iri kurasikirwa nehupenyu hwayo uye inova yakawanda yenyika yebhiti uye mafurati pane nyika yeunyanzvi nehunyanzvi."
Kubika pachake haagone kuita pasina mimhanzi. “Handikwanisi kurovedza muviri pasina mimhanzi,” akadaro. “Mimhanzi inokurudzira, inokurudzira. Chinhu chinogona kundidzikamisa usiku. Ndinofunga kuti uri nani pane chero mushonga,” akawedzera.
Uye chii chawakachera mu spotify?