Amaya Toman Mhosva dzinomhan'arwa neApple nekuda kwezvikonzero zvakawanda zvakasiyana. Vamwe vanoda chaizvo kuziva, asi vamwe vanowanzovakirwa pachokwadi. Kunyanya, izvi zvinosanganisira kupomera kuti Apple iri kuyedza kumisa yayo yega uye inowanzo shandisa mitengo ye (kwete chete) mapurogiramu. Mhosva yakamhan'arwa svondo rapfuura ichipokana nevagadziri veApple munzira iyi haisiriyo yega kana yekutanga munhoroondo.
1000's enziyo muhomwe yako - chete kana dzichibva iTunes
Apo Apple co-muvambi Steve Jobs akaunza iPod yekutanga, akakurudzira makambani ekurekodha kuti agamuchire sarudzo dzemitengo yakatarwa-panguva iyoyo, 79 cents, 99 cents, uye $1,29 parwiyo. Apple zvakare yakatanga kuve nechokwadi chekuti mimhanzi paiPod yaigona chete kuridzwa kana yabva kuTunes Store kana kubva kuCD inotengeswa zviri pamutemo. Vashandisi vakawana muunganidzwa wavo wemimhanzi nedzimwe nzira vakangobuda murombo.
Kana Real Networks yafunga nzira yekuwana mimhanzi kubva kune yayo Real Music Shop paiPod mukupera kwema1990s, Apple yakabva yaburitsa software yekuvandudza iyo yakaisa Real Networks pamusoro pemutsara. Izvi zvakateverwa nemakore-refu gakava remutemo, umo zvakagadziriswa kuti vashandisi vakadhawunirodha mimhanzi kubva kuReal Music - kunyangwe yakawanikwa zviri pamutemo - kumaiPods avo, yakarasika nekuda kweApple.
Kurangana kwebhuku
Makore mashoma apfuura, semuenzaniso, Apple yaipomerwa mhosva yekusabatwa zvakanaka kwemitengo yemabhuku emagetsi munharaunda yeiyo iBookstore. Apple yakashanda semugovera, ichipa mabhuku evanyori papuratifomu yayo uye kutora 30% komisheni yekutengesa. Muna 2016, Apple yakabhadhariswa $450 miriyoni nedare nekugadzirisa mitengo muBookstore.
Panguva iyoyo, dare rakaona sechokwadi izvo pakutanga zvaiita senge dzidziso yekurangana - zvichibva pachibvumirano chakavanzika nevabudisi, mutengo wakajairika webhuku re e-book wakakwira kubva kune yekutanga $ 9,99 kusvika $14,99. Kuwedzera kwemutengo kwakauya kunyangwe Steve Jobs 'yekutanga yaiti mitengo yebhuku yaizoramba yakafanana neiyo iPad yakaburitswa.
Eddy Cue akaonekwa kuti akaita misangano yakavanzika nevaparidzi vakawanda veNew York umo chibvumirano chakaitwa maererano nekuwedzera kwemitengo yemabhuku. Munyaya yacho yose pakanga pasina kushayikwa kwekuramba kana kunyange kudzima mae-mail ari mubvunzo.
Uye iwo maapps zvakare
Mhosva dzekushandisa mitengo yeapp kana kufarira Apple pachayo software yatove tsika neimwe nzira. Kubva munguva pfupi yapfuura tinogona kuziva, semuenzaniso, iyo inozivikanwa gakava Spotify vs. Apple Music, izvo zvakazoguma nekunyunyuta kwakaiswa kuEuropean Commission.
Svondo rapfuura, vagadziri vemitambo app Pure Sweat Basketball uye app yevabereki vatsva Lil 'Mazita Mazita akatendeukira kuApple. Vakamhan'ara kudare rehurumende yeCalifornia vachipomera Apple nekutora "kutonga kwakazara pamusoro peApp Store" pamwe nekunyengera kwemitengo, iyo Apple iri kuyedza kubvisa mumakwikwi.
Vagadziri vari kunetsekana nezve iyo Apple inodzora App Store zvemukati. Kugoverwa kwezvikumbiro kunoitika zvachose pasi pekutungamirwa neApple, iyo inobhadharisa 30% komisheni yekutengesa. Uyu munzwa kune vasiki vazhinji. Zvakare bhonzo rekupokana (sic!) inyaya yekuti haitenderi vanogadzira kudonhedza mutengo weapps yavo pasi pe99 cents.
Kana usingazvifarire, enda ku… Google
Apple inonzwisisika inozvidzivirira pakupomerwa kwekutsvaga chigaro uye kutonga kwakazara kweApp Store uye inotaura kuti yagara ichifarira kukwikwidza. Akapindura kunyunyuta kwaSpotify nekutaura kuti kambani ingade kunakidzwa nemabhenefiti ese eApp Store pasina kubhadharisa chero chinhu, uye anopa zano vanogadzira vasina kugutsikana kuti vashande neGoogle kana vachinetswa nemaitiro eApp Store.
Anoramba zvachose kupinda mubvunzo wemitengo: "Vagadziri vanoisa mitengo yavanoda, uye Apple haina basa mune izvozvo. Ruzhinji rwemapurogiramu muApp Store ndeemahara, uye Apple haina chekuita navo. Vagadziri vane mapuratifomu akawanda aripo ekugovera software yavo, " Apple yakati mukuzvidzivirira kwayo.
Iwe unofungei nezvemaitiro eApple? Vari kuedza chaizvo kubata monopoly?
Zviwanikwa: TheVerge, Cult of Mac, Business Insider
"Mapurogiramu mazhinji muApp Store ndeemahara uye Apple haina chekuita navo. Vagadziri vane mapuratifomu akati wandei aripo ekugovera software yavo"
… zvipi? AppStore uye ....?