Vhara shambadzo

Microsoft inowanzoonekwa semupikisi weApple. Pakati penguva dzinonyanya kuzivikanwa dzekambani yeapuro, zvisinei, inguva iyo panguva iyoyo CEO Steve Jobs akazivisa kuti Microsoft yakanga yaisa madhora zana nemakumi mashanu emadhora muApple. Nepo kufamba kwacho kwaiwanzo kuratidzwa sechiratidzo chisinga tsananguriki chekufarira kune chikamu chemukuru weMicrosoft Bill Gates, jekiseni rezvemari rakabatsira makambani ese ari maviri.

A win-win deal

Kunyangwe Apple yainetsekana chaizvo nezvinetso zvakakomba panguva iyoyo, matura ayo emari aisvika bhiriyoni 1,2 - "homwe mari" inogara ichiuya. Mu "kuchinjana" nemari inoremekedzwa, Microsoft yakawana migove isiri yekuvhota kubva kuApple. Steve Jobs akabvumawo kubvumidza kushandiswa kweMS Internet Explorer paMac. Panguva imwecheteyo, Apple yakagashira ese mari yakataurwa uye zvakare vimbiso yekuti Microsoft ichatsigira Hofisi yeMac kweanenge makore mashanu anotevera. Chimwe chezvakanyanya kukosha pachibvumirano ndechekuti Apple yakabvuma kuregedza mhosva yayo yenguva refu. Izvi zvaisanganisira Microsoft inonzi yaitevedzera kutaridzika uye "kunzwa kwese" kweMac OS, maererano neApple. Microsoft, iyo yaive pasi pekutariswa kwevakuru veantitrust panguva iyoyo, yakagashira izvi.

Yakakosha MacWorld

Muna 1997, musangano weMacWorld wakaitirwa muBoston. Steve Jobs akazivisa pasirese zviri pamutemo kuti Microsoft yakanga yafunga kubatsira Apple nemari. Chakanga chiri chiitiko chikuru cheApple munzira dzakawanda, uye Steve Jobs, pakati pezvimwe zvinhu, akave mutsva - kunyangwe zvenguva pfupi - CEO wekambani yeCupertino. Kunyangwe nerubatsiro rwemari rwaakapa Apple, Bill Gates haana kugashira zvine hushamwari kuMacWorld. Paakaonekwa pachiratidziri kuseri kweMabasa panguva yetereconference, chikamu chevateereri chakatanga kurira nehasha.

Nekudaro, MacWorld muna 1997 yanga isiri chete mumweya wekudyara kwaGates. Mabasa akazivisawo kurongwazve kwebhodhi revatungamiriri veApple pamusangano uyu. "Yakanga iri bhodhi rinotyisa, bhodhi rinotyisa," Mabasa akakurumidza kutsoropodza. Panhengo dzebhodhi rekutanga, Gareth Chang naEdward Woolard Jr., vaive nechekuita mukubvisa mutevedzeri waJobs, Gil Amelia, ndivo vasara pachinzvimbo chavo.

https://www.youtube.com/watch?time_continue=1&v=PEHNrqPkefI

"Ndakabvuma kuti Woolard naChang vaizogara," Jobs akadaro mubvunzurudzo nemunyori wehupenyu hwake, Walter Isaacson. Akatsanangura Woolard se "imwe yenhengo dzakanakisa dzebhodhi dzandati ndambosangana nazvo. Akaenderera mberi achitsanangura Woolard semumwe wevanhu vanotsigira uye vakachenjera zvikuru vaakambosangana navo. Kusiyana neizvi, maererano neMabasa, Chang yakazova "zero chete." Akanga asina kutyisa, aingova zero," Jobs akarondedzera nekuzvinzwira tsitsi. Mike Markkula, wekutanga investor uye munhu akatsigira kudzoka kweMabasa kukambani, akasiyawo Apple panguva iyoyo. William Campbell anobva kuIntuit, Larry Ellison wekuOracle, kana kuti Jerome York, semuenzaniso, aishandira IBM neChrysler, vakamira pabhodhi revatungamiriri richangotangwa. "Bhodhi rekare raive rakasungirirwa kune yakapfuura, uye yakapfuura yaive kukundikana kukuru," akadaro Campbell muvhidhiyo inoratidzwa paMacWorld. "Bhodhi idzva rinounza tariro," akawedzera.

Kunobva: cultofmac

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