Vhara shambadzo

Kana ukanyora "Apple Company" kana "Apple Inc." muGoogle, mibairo yemufananidzo inozadzwa nemaapuro akarumwa. Asi edza kutaipa "Apple Corps" uye maapuro anozobuda anotaridzika zvishoma. Muchinyorwa chanhasi, ticharangarira hondo yemaapuro maviri, rimwe rawo rakanga riri munyika kwenguva refu.

Bopa rekukakavara

Apple Corps Ltd - yaimbozivikanwa seApple - isangano remultimedia rakavambwa muna 1968 muLondon. Varidzi nevatangi havasi vamwe kunze kwenhengo dzebhendi reBritish The Beatles. Apple Corps chikamu cheApple Records. Kare panguva yekuvambwa kwayo, Paul McCartney aive nematambudziko ekutumidza zita. Nharo huru yekusarudza zita Apple yaive yekuti chimwe chezvinhu zvekutanga izvo vana (kwete chete) vanodzidza muBritain ndeye "A ndeyeApple", kufemerwa kweiyo logo kwaive zvakare pendi yeapuro naiye surrealist René Magritte. McCartney aida kutumidza kambani Apple Core, asi zita iri harina kukwanisa kunyoreswa, saka akasarudza musiyano Apple Corps. Pasi pezita iri, kambani yakashanda pasina matambudziko kwemakore mazhinji.

Steve Jobs panguva yaakatumidza kambani yake, seBeatles fan, ainyatsoziva kuvepo kweApple Corps, sezvakaita Steve Wozniak. Pane huwandu hwedzidziso pamusoro pezvikonzero nei Mabasa naWozniak vakasarudza zita iri, kutanga nenzvimbo yekambani, kutanga ne "A" kumusoro kwebhuku renhare, kuburikidza nedzidziso dzebhaibheri kuJobho 'kuda muchero uyu.

Apple Corps yakatanga kudana mukurwiswa kuchengetedza zita rayo nguva pfupi mushure mekunge komputa yeApple II yaburitswa. Kupokana kwakagadziriswa muna 1981 nekubhadharwa kwe80 zviuru zvemadhora neApple Computer kumumhan'ari.

Unogona kuva bhanana

Zvisinei, mamwe matambudziko haana kutora nguva refu. Muna 1986, Apple yakaunza kugona kurekodha odhiyo muMIDI fomati neMac uye Apple II mitsara yechigadzirwa. Muna Kukadzi 1989, Apple Corps yakatorazve pasi, ichiti chibvumirano che1981 chakatyorwa. Panguva iyoyo, magweta akabhadharwa neApple Corps akakurudzira Apple kuti ichinje zita rayo kuita "Banana" kana "Peach" kuti isaenderere mberi kumatare. Apple zvinoshamisa haina kupindura kune izvi.

Panguva ino, faindi iyo imwe apuro yakabhadhara kune imwe yaive yakanyanya kukwirira - yaive 26,5 mamirioni emadhora. Apple yakaedza kushandura mubhadharo kukambani yeinishuwarenzi, asi kutama uku kwakatungamira kune imwe mhosva, iyo kambani yehunyanzvi yakarasika muna Kubvumbi 1999 mudare reCalifornia.

Saka Apple yakafunga kusaina chibvumirano payaizotengesa zvishandiso zvinokwanisa "kuburitsa, kushanda, kutamba uye neimwe nzira kupa midhiya zvemukati" nemamiriro ekuti yanga isiri midhiya.

Ngazvidaro

Zuva rakakosha remapato ese aive Kukadzi 2007, pakaitwa chibvumirano.

"Tinoda The Beatles, uye kuita nharo navo kwakatirwadza," Steve Jobs pachake akazobvuma. "Kunzwa kukuru kuita kuti zvese zvigadziriswe zvakanaka, uye nenzira inobvisa chero kusawirirana kungangoitika mune ramangwana."

Zvinoita sekuti idyll yatora nzvimbo. Mumhanzi weBritish bhendi unowanikwa pa iTunes neApple Music, uye hapana imwe gakava ingangomuka.

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