Vhara shambadzo

Pakati paGumiguru 2005, Tim Cook akakwidziridzwa kuita chinzvimbo chemukuru anoshanda weApple. Cook anga aine kambani kubva 1998, uye basa rake rave richikwira chinyararire uye zvishoma nezvishoma, asi chokwadi. Panguva iyoyo, akanga ari "chete" makore matanhatu kubva panzvimbo yemutungamiriri wekambani, asi muna 2005, vashomanana chete vakafunga nezveramangwana rakadaro.

"Ini naTim tave tichishanda tose kweanopfuura makore manomwe izvozvi, uye ndinotarisira kuzova vabati vepedyo kubatsira Apple kuzadzisa zvinangwa zvayo mumakore anotevera," akadaro aive CEO weApple Steve Jobs mukutaura kwake kwepamutemo zvine chekuita neCook. kusimudzirwa.

Asati akwidziridzwa kuita COO, Cook akashanda kuApple semutevedzeri wemutungamiri wekutengesa nemashandiro epasirese. Akagamuchira chigaro ichi muna 2002, kusvika panguva iyoyo akashanda semutevedzeri wemutungamiri wemabasa. Asati atanga basa rake paApple, Cook akawana ruzivo rwebasa kuCompaq uye Intelligent Electronics. Cook pakutanga ainyanya kutarisisa basa rake pamashandiro uye zvinhu, uye airatidza kunakidzwa nebasa: "Unoda kurimhanyisa semukaka," akatsanangura makore gare gare. "Ukapfuura zuva rekupera, une dambudziko".

Cook anonzi dzimwe nguva aisatora napkins kune vese vatengesi uye nevanhu vaishanda pasi pehutungamiriri hwake. Nekudaro, akakwanisa kuwana ruremekedzo uye nekuda kwemaitiro ake ane musoro ekugadzirisa matambudziko akasiyana, akazowana mukurumbira wakawanda pakati pevamwe. Paakazova COO, akapiwa basa rekutengesa kwepasi rose kweApple, pakati pezvimwe zvinhu. Pakambani, akaenderera mberi achitungamirira chikamu cheMacintosh uye, pamwe chete neMabasa nevamwe vatungamiri vepamusoro, vaifanira kubatanidzwa mu "kutungamirira bhizinesi rose reApple."

Pamwe chete nekuti kwete chete mabasa aCook akawedzera, asiwo kuti hunhu hwake hwakawedzera sei, zvishoma nezvishoma akatanga kufungidzirwa semutsivi anogona kutsiva Steve Jobs. Kukwidziridzwa pachayo kune chinzvimbo chemukuru wekushanda kwaisashamisa kune vazhinji vari mukati - Cook akange ashanda naMabasa kwemakore mazhinji uye ainakidzwa nekuremekedzwa kukuru kubva kwaari. Cook anga asiri iye ega mumiriri weamangwana CEO weApple, asi vazhinji vakamutarisira pasi munzira dzakawanda. Vanhu vazhinji vaifunga kuti Scott Forstall aizotsiva Mabasa pachinzvimbo chake. Pakupedzisira, zvisinei, Mabasa akasarudza Cook somutsivi wake. Akatenda hunyanzvi hwake hwekutaurirana, pamwe nekuzvipira kwake kuApple uye kushushikana kwake nekuzadzisa zvinangwa izvo mamwe makambani mazhinji aifunga kuti hazvigoneke.

Vatauri Vakakosha PaApple Worldwide Developers Conference (WWDC)

Zviwanikwa: Cult of Mac, apuro

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