Amaya Toman Kuverenga mapepanhau nemagazini paIpad zviri nyore uye zvine hushamwari kwezvakatipoteredza Mazuva ano, isu tinogona kutoverenga vhezheni yemagetsi yeanenge ese makuru ezvinyorwa, ayo anoburitswawo mune yavo pepa vhezheni, pamaPads edu. Muchinyorwa chemazuva ano, tichayeuka kusunungurwa kwepepanhau rekutanga, rakagadzirirwa chete mahwendefa eapuro.
Kutanga munyika
Bepanhau rekutanga pasi rose, iro raingoverengwa neavo vakaita rombo rakanaka rekuva neIpad, rakaona chiedza chezuva musi wa31 Chikunguru 2012 uye rakanzi The Daily. Kunyangwe piritsi reApple risati raziviswa pasirese zviri pamutemo, Apple CEO Steve Jobs akasangana nevatungamiriri veThe Wall Street Journal uye The New York Times kuti vakurukure nezve digitized version yebepanhau raigona kutariswa pahwendefa. News Corp, iyo kambani iri kuseri kweThe Daily, yakaenda neimwe nzira yakasiyana zvachose: pachinzvimbo chekudhijita mapepanhau aivepo, vakafunga kugadzira bepanhau redhijitari chete reiyo iPad nyowani.
Pakutanga kuona, zvingaita sekuti iyi ipfungwa yakanaka kwazvo isina chainoshatisa. Kuwedzeredza kweInternet kwakachinja sei nzira iyo vanhu vanowana nayo ruzivo uye nhau zvakakanganisa chikamu chekare "pepa" kutapa nhau. Asi kusvika kweTunes pamwe neApp Store kwakaratidza kuti vashandisi vaive nechido chekubhadhara mari yemhando yepamusoro yedhijitari iyo yavaigona kuwana nyore uye nekukurumidza kubva kumidziyo yavo chero kupi uye chero nguva. Kutanga chimwe chinhu chakadai kwaiita sechirongwa chikuru chebhizinesi.
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Hapana chekupambadza
Kubva pakuona kwemuverengi, The Daily yairatidza kuti inoedza chaizvo. Bepanhau rakapa musanganiswa wepakutanga wekuonekwa kwebepanhau rakadhindwa rekare uye zvinhu zvemazuva ano zvinodyidzana pamwe chete neruzivo rwemunharaunda semamiriro ekunze. Bepanhau iri rakawana jekiseni remari kubva kuna Rupert Murdoch mumari inosvika mamiriyoni makumi matatu emadhora nebhajeti remazana mashanu ezviuru zvemadhora pasvondo. Kunyoreswa kwaive 500 cents pasvondo, nemari yaienda kuNews Corp. 99 cents, imwe mari yakabva mukushambadza. Zvinogona kutaurwa kuti The Daily yakapayona hurongwa hwekubhadhara nguva dzose paapp pane imwe nguva yekubhadhara.
Asi zvinhu hazvina kumira zvakanaka sezvavaitarisira kuNews Corp. kumiririrwa. Pasinei nekuwana vanopfuura 100 vanobhadhara vanyoreri, The Daily yakarasikirwa nemamiriyoni makumi matatu emadhora mugore rayo rekutanga kushanda. Adam C. Engs weTidbits akataura mukutanga kwe30 kuti bepa raizoda kusvika vanenge 2011 vanobhadhara vanyoreri kuti vaputse kunyange-chinangwa icho The Daily chakawira kure kure.
...Kana kuti hongu?
Dambudziko rakanga risiri mutengo chete. The Daily haina kutarisa uye haina kunyatsopa vaverengi chero chinhu chakasiyana kubva pane chavaigona kuwana kumwe mahara. Pakanga pasina kudzvanya nekuti iwo mameseji ega aingoratidzwa muchishandiso - saka vashandisi vaive vasina nzira yekugovera zvakananga mameseji uye nekudaro kubatsira kukura kwehupenyu hwezviratidziro. Chimwe chigumbuso chaive saizi yemafaira - vakatora 1 kusvika 10 maminetsi kuti vamwe vashandisi vatore pahukuru kusvika ku15GB.
Pakupedzisira, The Daily haina kana kusvika kumagumo e2012. Musi waDecember 3, News Corp yakazivisa kuti pepanhau rekutanga rePad-yakasarudzika rakanga richivhara nekuda kwekugadziriswazve kwezvinhu zvekambani. Sekureva kwaMurdoch, bepanhau redhijitari The Daily rakatadza "kuwana vateereri vakakwana kuti vagadzire bhizinesi renguva refu".
