Ondrej Holzman Apple zhizha rapfuura akarasikirwa nedare, iyo yakanga iri pamusoro pekuwedzera mutengo we-e-books, asi kusvika zvino akanga asingafaniri kubhadhara sendi pairi. Asi iye zvino zvinhu zviri kufamba uye mumhan'ari anoda kuti Apple ibhadhare kusvika kumadhora mazana masere nemakumi mana emamiriyoni emadhora ...
Steve Berman, anomiririra vatengi uye nyika makumi matatu nenhatu dzeUS dzakabatanidzwa munyaya iyi, anoti vatengi vaifanira kushandisa imwe madhora mazana maviri nemakumi masere nemazana maviri nemakumi matatu nemazana matatu nemazana matatu nemazana matatu nemazana matatu nemazana matatu nemazana matatu nemazana mana mushure mekuiswa kwePad neBookstore kuti vatenge e-mabhuku. Nekudaro, sekureva kwaBerman, kutsiva kukuvara nemari iyi hakuna kukwana, kambani yeCalifornian inofanira kubhadhara kusvika katatu. Ndizvo chaizvo zvaachange achikumbira mumatare ari kuuya.
Iyo agency modhi yakatumirwa nevakawanda e-book vatengesi vakakwidza mitengo yemadhora ne14,9 muzana, sekureva kwemumwe chapupu cheApple. Apple yakachaja $9,99 pabhuku rega rega panzvimbo peyakajairwa $12,99 iyo Amazon yakatengesa e-mabhuku. Iwo muzana angareva $231 miriyoni mukukuvadzwa, asi sekureva kwaBerman, uyo anodudza chapupu chake, nyanzvi yezvehupfumi yeStanford, iyo muzana yekuwedzera yakatokwira - 18,1%, pamari inosvika mazana maviri nemakumi masere emamiriyoni emadhora.
Bernan anozofunga Apple kubhadhara katatu mari iyo mushure mekutongwa kuitira kuti mari igove yakagovaniswa zvakaringana pakati pematunhu akasiyana uye vatengi vari kumhan'arira Apple. Kana Mutongi Denise Cote akanyatso sarudza nenzira iyi, hazvingave zvakanyanya dambudziko kuApple, nekuti madhora mazana masere nemakumi mana emamiriyoni inongova hafu yezana yezviwanikwa zvayo zvemari kubva pakupera kwegore rapfuura.
Nyaya ine mabhuku emagetsi yave ichikwevera kubva muzhizha regore rapera. Kubva ipapo, anti-monopoly yagara ichipisa Superintendent Michael Bromwich, iyo Apple ine matambudziko makuru uye kwaakazopedzisira ava masvondo maviri chete apfuura neDare Rekukwidzwa kumbomiswa.
Dare idzva rekutonga, umo muripo uyo Apple uchafanirwa kubhadhara unofanirwa kuverengerwa, wakarongwa muna Chivabvu gore rino.
Ndinonzwisisa kuti kana roll kubva kune imwe bhekari ichidhura korona nhatu muchitoro chimwe, ndinofanira kukumbira kuburikidza nedare kuti inodhurawo korona nhatu mune chimwe chitoro, zvikasadaro zvakaipa here?
Handinyatsonzwisisi gakava racho kunyange zvazvo ndakaverenga zvose zvingangoitika zvinyorwa nezvazvo. Handinzwisise kuti sei Apple ichifanira kubhadhara muripo kune vatengi. Kunyangwe Apple ikaisa mitengo pamadhora makumi matatu pabhuku, hapana ari kumanikidza vanhu kutenga bhuku, handiti? Kana vachida bhuku re$30, ngavatenge Kindle. Yaizofanira kubhadhara muripo kune yega yega yakatengeswa application iyo zvakare yakagadzirwa ye Android uye ndeye mari shoma kana yemahara.
Handizivi, handizvinzwisise. Panzvimbo yekuti US ifare kuva nekambani yakadaro yekombiyuta inobhadhara mitero yakakwirira, vacharamba vachikanda matanda pasi petsoka dzavo. Izvo chaizvo nekuda kweizvi kuti mari nemari zvinoendeswa kunzvimbo dzemitero. Dai vaibata Apple nemamwe makambani seavo vanovabhadhara chokurarama nacho, munhu wese aizofara. Asi vanovabata sebhanga remutero rakachipa, saka usashamiswe kuti vane mari nezvimwe zvakachengetwa mune dzimwe nyika.
Zvakanaka, zvakapfava, Apple yakatora mukana wetablet yayo payakaunza iyo iPad (panguva iyo yaingove ine monopoly) uye yakabvumirana nevashambadziri vakasiyana kuti vawedzere mitengo yemabhuku. Zvichida sekunge vabiki vese vakataura pachavo kuti roll yaizodhura makumi mashanu CZK. Kufamba uku kwakanangana neAmazon neKindle, iyo yaive isina piritsi (chete muverengi). Humwe humbowo hunofanirwa kunge huri hwekuti Apple yakarambidza zvikumbiro kuve nekutenga chinongedzo uye kubhadhara kuburikidza neappstore kunofanirwa kushandiswa, saka iwe unofanirwa kubhadhara kune izvo izvo application inokupa iwe ne50% yeApple. Iyi danho yaive zvakare yakanangana neAmazon - ona kutongwa kwedare. (Kuitira kuti tisazoshamisika apo Apple inotipa mhosva kuti tiongorore internet)
Vaparidzi vakasarudza kureurura kune cartel neApple nekuti zvaireva mafaindi madiki kwavari.
Apple haibhadhare chero chinhu muUSA nekuti ine hanya neUSA uye inoda kuwedzera purofiti (sezvinongoita mamwe makambani - nei isingaite muUSA neimwe nzira, kurudyi).
Uye mutemo nomutemo zvinofanira kushanda kumunhu wose zvakaenzana. Kwete kuti Apple inowana ruregerero kubva kuna Obama nekubiridzira kwayo uye kukopa uye Samsung haizodaro.
chokwadi chekuti apuro raive nehumwe chete hazvifanirwe kutorwa sekukanganisa. nei apuro rine mhosva yekungova nebudiriro iri nani pane vamwe? vaifanira kunge vakamirira kusvika samsung ichikopa mumakore mashoma se iPhone uye pavanobvuma kutengesa ebooks neamazon?
kusvika ku30% yeapuro ine chekuita, bhuku racho rinodhura sekubva kuAmazon uye vashandisi vanongobhadhara chete kuyananisa. Zvakanaka, pamwe izvi hazvina kunaka, asi zvakadaro, hapana akamanikidza vanhu ava. vangadai vakatora $3 ndokutsika-tsika kuchitoro chemabhuku chiri pedyo ndokutenga bhuku rekare riya. asi vanhu vekuUSA vane nungo uye vakasununguka saka vanosarudza kubhadhara yakawedzera.
chokwadi chekuti vakarambidza zvinongedzo kune imwe eshop muchikumbiro chakashata, asi ivo vanofanirwa kurangwa nekuda kweizvi zvakanyanya. asi kunyangwe zvakadaro zvishoma nekuti vatengesi vaishandisawo maapuro chete kwavaitengesa mabhuku avo uye vakashandisa apptore kugovera app yavo, saka vakarenda chimwe chinhu kubva kuapuro uye vanofanirwa kubhadhara.
Handizivi, ndinoona sekuti nyika yese iri kupinduka. munhu wese anotonga munhu wese nezve bullshit yese. zvinosemesa.
semutengi wekupedzisira, kana ndikatenga chimwe chinhu muchitoro chavanenge vasina kumwewo, kana kuti vane nesarudzo shoma, ndichiri kutarisira mutengo wepamusoro. Uye kana chitoro chechipiri chakachenjera uye chotanga kupa chinhu chimwe chete chakachipa nemasevhisi mamwe chete, ini handisi kuzoenda kunomhan'arira chitoro chekutanga nekutyora mitemo yemakwikwi uye nekuve ne cartel. Ini handikwanise kuwana zvakakwana zveizvi
Chokwadi, aisagona kupomera chokwadi chokuti akanga ane monopoly. Nekuda kwekumushungurudza achiziva, hongu. Pfungwa pamusoro pemitengo iyoyo ndeyekuti vaparidzi, avo vanofanirwa kukwikwidzana, vakapokana nevatengi uye Apple yakavabatsira mune izvi kuti vabatsirwe. Dai vasina kubvumirana, havaizokwanisa kukwidza mitengo ye ebooks.
Kubhadharira zvemukati zveapp kunogona kufananidzwa nekubhadhara mugadziri wekombuta kuti aone bhaisikopo paInternet kana nhaurirano pasi pechinyorwa ichi. Zvekare, neIOs, izvi zvinogoneka nekuda kweApple monopoly pakugonesa maapplication aunogona kuisa pane chako kifaa. Dai paive nemakwikwi eappstore kubva kwazvaizogoneka kuisa maapplication paiOs, izvi zvaisaita.
Wakashandura mamiriro ezvinhu mundima yekupedzisira. Kutanga kwaive nezvinhu zvakachipa, uyezve Apple nevaparidzi vakagadzira cartel kukwidza mitengo mukuda kwavo.
Kuzvibata pachinhu chero chipi zvacho kazhinji kwakaipa.
Saka, chaizvoizvo, nokuda kwekuti mumwe munhu anotanga chimwe chinhu kuti awane purofiti yake pachake, tichamuranga. Kana Intel ichipa processor nyowani, zvakare inotanga kuwandisa. Kumabhuku, vatengi vakanga vachiri nesarudzo yekusatenga kana kutenga kumwewo uye neimwe nzira. Uyezve, vatengesi vakabvumirana nazvo!
Pane mumwe munhu muchitoro chepamhepo anokunongedzera kumwe kwaunogona kutenga zvakachipa ??? Hupenzi rudzii uhwu?
Apple yaida kupinda mumusika we e-book. Kutenda kune iPad, aive nesimba rekufambisa mitengo yemusika mukufarira kwake. Asi nekuda kweizvi aida kushandira pamwe kwekambani inotsikisa, iyo yaizoitawo mari nekuda kwechibvumirano ichi chekukwira kwemitengo. Saka "chokwadi vatengesi vakabvumirana nazvo" Pamusoro pezvo, pakanga paine humbowo mudare rekuti Apple, semuenzaniso, yakasvibisa vaparidzi nekutaura kuti kana vakasakwidza mitengo yemabhuku avo, vaizodzima kupinda kwavo kuappstore uye iBooks. nemaapplication avo aripo.
Zvechokwadi, mutengi akabhadhara. Nekuti vanotenga mabhuku akawandisa kubva kuApple kana kuti vanofanirwa kutenga chishandiso chitsva panoshanda musika wemahara.
Zvakafanana nevashandisi venhare muCzech Republic. Zvinogoneka sei kuti kwese kuEurope vanodaidza mitengo yakaderera? Nekuti vashandi vedu vakaita chibvumirano uye, kusiyana neAmerican Ministry, hapana akaranga iyi cartel pano. Hongu, uye iwe hauzvifariri. Mushure mezvose, munhu wese ane kodzero yekuisa mitengo yavo. Zvakanaka, haisi iyo monopoly yevatatu chete vanoshanda, mushure mezvose unogona kuenda kunze kwenyika!
Hapana akavamanikidza kuAppstore, vaigona kutengesa mabhuku nenzira yaivepo. Ndichaisawo zvinhu muchitoro changu nemutengo wangu uye zvimwe mumwe munhu achazvitenga kana kuti ini ndichadzikisa mutengo. Yes I can move out or ndobhadhara. Kana kuti mutengi anovamanikidza kudzikisa mitengo. Kana mutengi achibhadhara, chii chekuita?