Mac kutengesa kuri kukura nekukurumidza. Nei vari kuita zvakanaka kudaro?

Kudhirowa kukuru kweApple pasina mubvunzo ndeye iPhone, asi kana iwe uchitova nayo uye uchifara nazvo, chii chinokutadzisa kubva paWindows kuenda kuMacOS? Musika wePC muzhinji uri kuwira chikamu chechitanhatu mumutsara. Asi Mac kutengesa kuri kukura nekusiyana. Sei? 

Kutengeswa kweMac kwakakwira 2023% gore-pa-gore muchikamu chechipiri cha10,3, sekureva kweanoongorora kambani IDC. Asi mamwe mabhureki ese akadonha, kunze kwechimwe chete, nenhamba mbiri. Pakazere, kutumirwa kwePC kwaitarisirwa kudonha 13,4% gore-pa-gore, paine macroeconomic headwinds, kushayiwa kusimba kubva kune vatengi nevekutengesa zvikamu, uye shanduko mumabhajeti eIT kure nekutenga michina mitsva yekupomera.

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Asi kuderera uku kuri kukonzerwawo nekuti vatengesi vazhinji vachiri kugara pazvitoro zvavo zvisina kutengeswa nekudaro havaodha michina mitsva, nekuti zvine musoro havafanire kuve nayo muzvitoro. Asi Apple inogona zvakare kukwereta kukura kwayo kune zano nemukana. Gore rapfuura, yaive neyakaganhurirwa kupihwa, iyo yainyanya kuchengetedzwa ne13 ″ MacBook Air, uye yaive nyaya yekuti yakatambura nematambudziko ekupa muQ2 2022 nekuda kwekuvharwa kwemaketani ane chekuita neCOVID. Asi ikozvino mamiriro acho atove akagadzikana zvizere uye achitsigirwa nemhando nyowani dzakatangwa nekambani muna Ndira, i.e. MacBook Pro uye Mac mini. Neiyo itsva 15 ″ MacBook Air, munhu anogona kufungidzira kuti Q3 2023 inogona kunge isiri yakaipa kana. 

Zvino, mushure mezvose, shanduko inowanzotarisirwa, kureva kuti vatengi vachadzokera kumaitiro avo denda repasi rose risati rasvika, izvo zvinofanirwa kuita kuti musika utangezve. Pakanga pari panguva yedenda apo hombe huru yakaitika, apo munhu wese akaunganidza pamagetsi akakodzera, ayo asiri kudiwa. Mutungamiriri wekutengesa komputa, Lenovo, nokudaro akarasikirwa ne18,4% gore-negore, nhamba mbiri muchimiro cheHP asi 0,8% chete, yechitatu Dell yakarasika 22% uye yechishanu Acer 19,2%. 

Iyo yazvino Q2 2023 musika wekugovanisa masisitimu anotaridzika seizvi: 

• Lenovo - 23,1% 
• HP - 21,8% 
• Dell - 16,8% 
• apuro - 8,6% 
• Acer - 6,4%